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Transcript of Collaborative Consumption
By Angelica Argueta NOGUEZ
What is collaborative consumption?
4. Pros and Cons
Collaborative consumption is...
It is a global concept that involves collaboration, sharing, exchanging, bartering, lending, trading, renting, gifting, and swapping goods and services instead of buying them.
A new economic model
It is based on "trust, reputation, and
Idea: In 1999, Casey Fenton sent an email to 1,500 students in Iceland. He was simply asking for the use of a sofa and received 50 answers.
1n 2003, he created:
Since its launch, began to emerge other models of collaboration and thanks Internet, they have spread around the world.
Have you ever participated in collaborative consumption?...
If no, Would you like to participate?
Access to products and services.
Economic benefits for consumers : Cheap or free
Social benefits: Trust networks between people
Environment benefits: Less pollution, and effective (re)use of tangible and intangible assets
The concept was coined by Marcus Felson and Joe L. Spaeth in 1978, it was popularized by Ray Algar in 2007, and it was developed by Rachel Botsman who established 3 systems:
There is a lack of legal regulation
There are risks to the consumer and owner: uninsured contingencies
Harm to businesses: there is unfair competition, for CC is cheaper than normal companies
The collaborative consumption model is a effective use of assets and resources.
It allows access to products and services to more people, at lower cost and adjusting to the needs of each.
It is a new kind of sustainable consumption that helps to reduce environmental and social problems.
Prediction: More and more people will be conscious of the use of their assets and resources; therefore, collaborative consumption will increase in the next years even in developed and developing countries.
Recommendation: Consumers could try new forms of consumption, which could be regulated by government policies based on respect and equality, with the objective of reducing the massive and unnecessary consumption in societies