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Ditloc Europe Draft Prezi

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Richard Kerr

on 10 June 2010

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Transcript of Ditloc Europe Draft Prezi

Don't get lost in the worms.........
The Fi
Finding 4 no power......no point here's our journey..... Our customers' customers Industry Drivers What
we do "Our" VP and VDS .....theirs The Approach The Market Deep Dive Finding 1 "Our"
VP and VDS Finding 2 Customer is always right but may not know it
......beware customer legacy orthodoxies Finding 3 Untapped gold Finding 5 Boss to Boss.....
what do the key
decisions makers want? Finding 6 Editorial and Guru Gap Finding 7 Process Chris Specific Findings General Findings The Plunge Our Day in the Life of a Customer Journey Chris Nik John Richard Merce C to C level Customer's customers Our customers' customers' customers Our customers Q&A Time
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