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S.W.O.T ANALYSIS

SWOT analysis of at&t for MGT 3000.04 class at North Carolina Central University School Of Business professor Dr. Tae Heon Lee 11/18/2013
by

Daniel Uribe

on 18 November 2013

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Transcript of S.W.O.T ANALYSIS

at&t
Mission Statement:
"Connect people with their world, everywhere they live and work, and do it better than anyone else."

Tag Line/Slogan:
"Rethink Possible."
Human Resources
Technology
Social Responsibility
Product Line
STRENGTHS
Size
Brand Image
Monopoly
International
Authorized Retailers
WEAKNESSES
Economy
Competition
Regulation
Saturated Market
New Forms Of Communication
International
Internet Of Things
Manufacturing
Education
Premier Retailer
OPPORTUNITIES
THREATS
SWOT ANALYSIS
Daniel Uribe
Damien Murray
Riniqua Carr
Sam Stewart
The New at&t
Key Facts
What Does at&t Stand For?
at&t is an acronym for "American Telephone and Telegraph."

How Did It All Begin?
Alexander Graham Bell is responsible for the genesis of at&t. Alexander Graham Bell was an eminent scientist, inventor, engineer and innovator who is credited with inventing the first practical telephone.

October 5, 1983
Retail Sales
Installation & Maintenance
Vertical Integration
Support &
Monitoring
R&D
Wireless Services
Marketing
Leadership
Digital Life
U-Verse
Sustainability
Ticker Symbol
NYSE: T
AT&T Inc. common stock is listed on the New York Stock Exchange. A Fortune 500 company, AT&T is one of the 30 stocks that make up the Dow Jones Industrial Average.

Leadership
Randall L. Stephenson, chairman and chief executive officer.

2012 Reported Consolidated Revenue
$127 billion.
Major Disctictions:
AT&T is one of world's largest communications companies.
The only national service provider to offer a 100 percent IP-based television service with AT&T U-verse TV.
One of the world's largest providers of IP-based communications services for businesses.
A global leader in delivering a full portfolio of end-to-end reliable and highly secure network, voice, data and IP solutions to wholesale customers.
By:
Daniel Uribe
Damien Murray
Riniqua Carr
Sam Stewart
API
Cloud Computing
4G LTE
Fiber Optics
M2M
Philanthropy
It Can Wait
Volunteering
Diversity
Free Wi-Fi
Bureaucracy
Speed
Customer Service
Privacy
Cannibalization
DSL
Land Lines
Costs
Expensive
Limited
Dependent
Antitrust
Spectrum
Taxes
Substitute
Unemployment
Deficit
Maturity
Government
Consumer
Coverage
BestBuy
Sam's Club
RadioShack
Consumer Spending
Expansion
Connected Devices
Michigan Ave.
Full transcript