Loading presentation...

Present Remotely

Send the link below via email or IM

Copy

Present to your audience

Start remote presentation

  • Invited audience members will follow you as you navigate and present
  • People invited to a presentation do not need a Prezi account
  • This link expires 10 minutes after you close the presentation
  • A maximum of 30 users can follow your presentation
  • Learn more about this feature in our knowledge base article

Do you really want to delete this prezi?

Neither you, nor the coeditors you shared it with will be able to recover it again.

DeleteCancel

Jamba Juice

No description
by

Cody Szaltzer

on 23 April 2014

Comments (0)

Please log in to add your comment.

Report abuse

Transcript of Jamba Juice

By: Cody, Byron, Chris, Gregg
Jamba Juice
History
SWOT
Current
Company
Financial
Analysis
Porters 5 Forces
Resource Analysis
Value Chain
Strategy

Recommendations
What's
Ahead

History of Jamba Juice

Founded in Obispo, California in 1990 by Kirk Perron under the name Juice Club

1995 became known as Jamba Juice

March 1999 they merged with Zuka Juice

Went public in November 2006
S.W.O.T
Strengths

Weaknesses

Heavy dependence on fresh produce
Leadership changes
Dependence on supplier
Low profit margin
Opportunities

Healthy lifestyle trend
Expected industry growth
Global expansion
Local farmers
Move towards organic
Threats

Pressure from environmentalists
Market conditions
Extreme climate conditions


100% fruit smoothies
Baked goods
Boost shots
Kids meal
The Jamba Experience

Current Company
Statistics
Stores
851 stores
535 franchised
268 company owned
48 international
Competition
Market Share
Jamba Juice- 12.1%
Smoothie King- 8.1%
Other competition
1359 other competitors
Financials
Income Statement
Sales
:
2009
- 301.55 |
2011
- 226.43 |
2013
- 229.25

Net income before taxes
:
2009
- (25.01) |
2011
- (8.64) |
2013
- 2.14

(Numbers in millions of dollars)
Balance Sheet
Assets:
Current
- 56.68 |
Non Current
- 41.24
Total
- 97.92

Liabilities:
Current
- 61.87 |
Non Current
- 9.20
Total
- 71.07

2013 Stockholders Equity -
17.15 million

2009 Stockholders Equity -
10.54 million

(In millions of dollars)
Liquidity
Debt Ratio
:
2009
- .88 |
2011
- .97 |
2013
- .72

Current Ratio:
2009
- 0.75 |
2011
- 0.74 |
2013
- 0.92


Activity Ratios
Asset turnover ratio
2.34
Inventory conversion period
4.2 days
Payables conversion period
10.5 days

Profitability
Operating Margin
2012
- 0.27% |
2013
- 1.03%

Net Profit Margin
2012
- 0.13% |
2013
- 0.91%

Earnings per Share
2012
- (0.15) |
2013
- 0.09
Value Chain Support Activities
Procurement
Buys from Sygna
Largest distributor for restaurants nationwide
Sygna is a subsidiary of
Sysco Foods

Technology
Procedural enhancements
Labor management
Special "Boost" added
to the product

Human Resources
Hires experienced managers
Customer service oriented
employees
Financial incentives
General Administration
EIM (Information Technology)
Strategic tool to decrease
Over payments
Administrative Costs
Primary Activities
Partnership with Vendors
Sygna
Large amount of warehouses nationwide
Restocking of inventory is
fast and timely
Freezing of produce keeps freshness
Operations
Fast operating machinery
Fast moving employee
production
Freezing units keeping
produce fresh
Storage for containers
Ovens for baked goods
Marketing
New menu items
Product communication to consumers
Reward program
Encouragement of all day service
Service
Store design (Friendly Environment)
Providing excellent customer service
Providing an alternative to fast food
Resource Analysis
Tangible Resources
Financial
Physical
Technological
Organizational
Intangible Resources
Organizational Capabilities
Customer Service
Experience

Recommendations
Reusable
Value Cups
Reduces waste
Utilize Local
Farmers

Freshest ingredients
for the smoothies
Help the
Local Community
Purchasing local produce
Donate to local charities
Use local suppliers for inputs
Increase Brand
Equity
Through social responsibility,
create more of an experience
New Entrants
Threat of new entrants- Very high
Entry barriers - Low
Capital requirements - Low
Access to distribution - Moderate

Cost disadvantage
Low switching costs
Buyers
Bargaining power of buyers - High
Standard products
Low switching costs
Home made smoothies
Suppliers

Bargaining power of suppliers - Moderate
•Regional fresh fruit purchases
•Suppliers do not depend on industry
for success
•Suppliers product is important
to industry
•Forward integration


Substitutes
Threat of substitutes - Moderate
Healthy snacks
Power bar
Gatorade
Frozen yogurt
Slurpee


Rivalry

Rivalry among competitors
-Very high
•Fast food chains
•Starbucks
•Smoothie King
•Orange Julius


Porters 5 Forces
Human
Innovation/Creativity
Reputation
Strategy
Business Level Strategy
Focus differentiation
Other Strategies
Brand image
Customer service
Features "Boosts"
Jamba Juice's
Current Strategy
Brand building innovation
Lifestyle engagement
Expand growth initiations
New products, partners,
channels, and markets
The
End

Any Questions?
Small Profit Margin
Over committed
before the recession
Over Specialization
Focused on
specific product lines

Narrow Target Market
Targeted healthy lifestyles

Issues
Action Plan
Reusable Cup
Market Research
Survey Customers
Coupon Incentive
Time Frame - 3 months
Find a Supplier
Find a distributor/maker of a cup
Sign a contract
Time Frame - 1-3 months
Test Store
Open one store per region
Time frame - 3-6 months
Full Rollout
Sign long term contract
with supplier
Implement cups in all stores
Time frame - 6-9 months
Full transcript