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Australian Competition & Consumer Commission (ACCC) n.d. a,

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HAIMING LIN

on 18 May 2015

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Transcript of Australian Competition & Consumer Commission (ACCC) n.d. a,

Voluntary recall
Range: CI500 series products

13 September 2011

Class II - illness & mistreatment

Reason - stoppage rate
Analysis
Share prices history from 11 Jan 2010 to 12 Jan 2015
Cochlear gross profit margin 2011—2014
Recommendation
Cochlear(COH)
OUTLINE
Cochlear

Concepts - Ethical investment & Consumer right

Voluntary recall

Finance performance - share price history & profitability

Recommendation
Australian Competition & Consumer Commission (ACCC) n.d. a, Consumer rights & guarantees, Australian Competition & Consumer Commission, viewed 14 January 2015, <https://www.accc.gov.au/consumers/consumer-rights-guarantees>.

Australian Competition & Consumer Commission (ACCC) n.d. b, Consumer guarantees, Australian Competition & Consumer Commission, viewed 14 January 2015, <https://www.accc.gov.au/consumers/consumer-rights-guarantees/consumer-guarantees>.

Advanced Bionics 2014, Advanced Bionics Announces Voluntary Recall of the HiRes 90K Cochlear Implant, Advanced Bionics Ltd., viewed 13 January 2015, <http://www.advancedbionics.com/us/en/system/footer/about_us/media_center/archive/2010/voluntary_recall.html>.

Cambridge Business English Dictionary n. d., English definition of ethical investment, Cambridge University Press, viewed 12 January 2015, <http://dictionary.cambridge.org/dictionary/business-english/ethical-investment>.

Cochlear Ltd. 2012a, Cochlear 2012 Annual Financial Report, Cochlear Ltd., viewed 12 January 2015, <http://www.cochlear.com/wps/wcm/connect/intl/about/investor/annual-reports>.

Cochlear Ltd. 2014b, Financial History, Cochlear Ltd., viewed 12 January 2015, <http://www.cochlear.com/wps/wcm/connect/intl/about/investor/financial-history>.
Reference List
Evaluation of Cochlear
Leo & Johnson
Thank you!
What is ethical investment?
What is consumer right?
Commodity Systems, Inc. (CSI) 2015, Commodity Systems, Inc., viewed 14 January 2015, <https://au.finance.yahoo.com/echarts?s=COH.AX>.

Cresswell, A 2011, Cochlear ear implants recalled globally, News Ltd., viewed 12 January 2015, <http://www.theaustralian.com.au/news/health-science/cochlear-ear-implants-recalled-globally/story-e6frg8y6-1226135202334>.

Michelson, G, Wailes, N, Laan, SVD & Frost, G 2004, 'Ethical Investment Processes and Outcomes', Journal of Business Ethics, vol. 52, no.1, June, pp1-10, viewed 12 January 2015, Macquarie University library database.

The Therapeutic Goods Administration (TGA) 2014, Cochlear nucleus CI500 implant range (recall notice), Australia Government, viewed 12 January 2015, <https://www.tga.gov.au/product-recall/cochlear-nucleus-ci500-implant-range-recall-notice>.

Wikipedia 2014, Cochlear Limited, Wikimedia Foundation, Inc., viewed 12 January 2015, <http://en.wikipedia.org/wiki/Cochlear_Limited>.

Wilkins, G 2013, Cochlear profits, shares fall, Fairfax Media, viewed 20 January 2015, <http://www.smh.com.au/business/cochlear-profits-shares-fall-20130205-2dwfx.html >.

Cochlear --- a wise choice

An ethical company

Gaining high profits


(Cochlear 2014 Annual Financial Report)
(Wikipedia 2014)
Ethical investment
an investment behavior
personal values social considerations economic factors
investment decision
(Michelson et al. 2004, page 1)
Consumer right
"repair & replacement & refund
cancel a faulty service"
(ACCC 2014b, para 7)
(TGA 2014)
(Creswell 2011, para 9)
(Advanced Bionics 2014)
(Cochlear Ltd. 2014b)
1. 2011~2013: a significant fluctuation
2. In 2012, the profit margin plummeted to 52%
3. In 2014, the figure came back to 69.16%

1. Share price fluctuated during this 5 years
2. In October 2011, it plummeted sharply to the bottom- 47
3. Between 2013- 2014, it decline again
SUMMARY
Cochlear is an ethical company

Cochlear can gain high profits.
founded in 1981

3 series: Nucleus, Hybrid and Baha



$ 805 million revenue in 2014
Voluntary


Only 2 implants had stopped work
250,000 Global products


Advanced Bionics (AB)
- 2 confirmed recipients & pain

Cochlear - won't be injured


$101million expenses

Cochlear is an ethical company
Source: YCHARTS 2015
Source: Commodity Systems, Inc. (CSI )2015
4. Patent dispute provision(Cochlear Ltd 2015)
Full transcript