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The Communicative Dimension

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Agustina Galvan

on 26 April 2017

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Transcript of The Communicative Dimension

THE COMMUNICATIVE DIMENSION
A model of communication
Model of specialist communication
The functional efficacy of terms
Special languages
Lexical expression of economy
Economy
Standardisation
Standardisation
The choice of intention
Sender
The selection of knowledge
Sender
Recipient
Precision of expression
Precision
Appropriateness of expression
arbitrates between
precision and economy
existence of 2 specialists
sender
recipient
Achievement of successful communication
3 choices
choice of intention
selection of knowledge
choice of language
must choose an intention
Recipient
must capture the sender´s intention
Intention
expressed and identified through the text form
expressed through the use of terms
}
operate within the same subject field or area of knowledge
Knowledge selection
situation-dependent
The choice of language
Sender
must choose a language and sublanguage
Recipient
must be able to recognise and understand the linguistic forms chosen
Linguistic forms
used in a message
must be planned at every level
semi-autonomous, complex semiotic systems
their effective use is restricted
differ from general language

Special
communication
terms
standardised terms
make a critical contribution to achieving complete and effective communication
Criteria for evaluating the effectiveness of communication
special languages
3 objectives or properties
interdependent
economy
precision
appropriateness
2 dimensions
economy of initial naming of terms
economy of regular speech acts
achieved by compression
procedures
acronymy
blending
derivation
compounding
a universal requirement of communication
a measure of the accuracy
operates on 2 planes
precision of reference
precision of syntactic relationships between referents
can be increased or reduced
can be seen in the use of prepositions
Appropriateness
is the measure of the effectiveness of the intention
decides the degree of general and special reference
regulates the frequency of occurrence of words, terms and standardised terms
controls the necessity of creating standards
determines the permissibility and admissibility of synonyms, the limitations of their use and their elimination
process
consists of users
reaching "public" agreement
introduced for several reasons
in the interest of economy
in the interest of precision
in the interest of appropriateness
is a retrospective activity
Motivation of Standardisation
principles
1° principle: the standardisation of terms occurs subsequent to the standardisation of objects
2° principle: standardisation of terminology is a social and
economic activity
3° principle: the publication of a standard has little value in itself
4° principle: the establishment of a standard requires a choice of a suitable term and a fixation of this term and its definition
established by the ISO
Motivation of Standardisation
principles
5° principle: standards must be re-examined and revised
6° principle: it is necessary to determine test methods in order to verify whether the object conforms to the specifications
7° principle: the necessity to legally enforce a standard must be studied with regards the nature of the standard, the level of industrialisation and the laws and conditions which predominate
Methods of standardisation
Redefinition of words
Redefinition of existing terms
Derivation
Composition
Borrowing
Compression
Standards
economical
precise
appropriate
they establish prior agreement of reference
they eliminate misunderstandings
they permit the originator of the message to establish a basis of assumed knowledge
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