Loading presentation...

Present Remotely

Send the link below via email or IM

Copy

Present to your audience

Start remote presentation

  • Invited audience members will follow you as you navigate and present
  • People invited to a presentation do not need a Prezi account
  • This link expires 10 minutes after you close the presentation
  • A maximum of 30 users can follow your presentation
  • Learn more about this feature in our knowledge base article

Do you really want to delete this prezi?

Neither you, nor the coeditors you shared it with will be able to recover it again.

DeleteCancel

Make your likes visible on Facebook?

Connect your Facebook account to Prezi and let your likes appear on your timeline.
You can change this under Settings & Account at any time.

No, thanks

ALIBABA GROUP & JINGDONG

No description
by

Regina Huang

on 2 October 2014

Comments (0)

Please log in to add your comment.

Report abuse

Transcript of ALIBABA GROUP & JINGDONG

WHAT IS ALIBABA GROUP ?
A group of Internet-based
e-commerce businesses
MARKET PLACES
ECOSYSTEM participants

4 Major Activities
TRANSFER Information
Information of supply & demand
TRANSFER
business
TRANSFER
money
TRANSFER
goods
tw.taobao.com
product name, pictures, price, promotion info.
polularity, location, delivery method, sales volume per month, cumulated evaluation....

Specifications, benifits, tutorial, posters, details......
taobao app
BUYER
SELLER
Negotiate through aliwangwang messenger.
BUYER evaluation......
through pc and mobile...
Buyer instruct bank to send money
to escrow ...
Seller deliver goods to buyers
BUYER satisfied with delivered goods.
Are you kidding me?
BUYER not satisfied with delivered goods.
Alipay release payment to seller.
if......
DEAL!
Alipay return money to BUYER...

web Alipay
Alipay app
Chinese B2B wholeseller
Chinese retailer
Branded B2C
Overseas retail
Overseas B2B wholeseller
Alipay informs SELLER of receipt of the money.
Escrow
Price comparison
service

Logistics solution
Browser
web media
Messenger
Logistics
BUYER looks for most feasible
logistics ...
Platform : 56.1688
BUYER receives goods.
PLAN OF Cainiao Network Technologies Co., Ltd
TOTAL investment to reach: RMB 300 Billion
Time frame: starting in May 2003, spend arround 5-8 years.....
Establish an open, socialized, logistic influstructure that capable of handling & delivery packages amount to RMB 30 billion per day.
Largest B2C e-commerce retailer in China.
Product & Services:

1. Product Display & Browse
2. Logistic service
3. Quality and insurance
4. Price protection & customer service
Major Customers:

3C (computer, communication, comsumer electronics) customers;

Age: 20-35

Occupation: Mainly Office worker, government officer, college students and other internet user.
ALIBABA SWOT ANALYSIS
Strength
Weakness
Logistics remains a bottleneck for e-commerce development;
fake merchandise appear from time to time;
Opportunity

Financing and operation is globalizing;
Cainiao nationwide logistic infrastructure in construction;
14 Logistics companies.... among which are ....
Marketing affiliate
What does it do ?
Vision: To make it easy to do business ANYWHERE
Mission: To overcome challenges of SMEs in procurement, sales, marketing, management and financing through information technologies.

ALIBABA business model
Agent of Supply & Demand (information flow)
Localization
Easy access & free registration + VAS
Cross border investment (form an ecosystem)
Scale & Market share
Financing
Management & Corporate value
through their ecosystem, they help the
merchants and customers find each other
and conduct business on their terms and in ways that best serve their unique needs.
make it easy to do business anywhere, anytime, with anything
HOW...?
Integrated business servises
E-commerce development space
Internet, Mobile penetration
Threat
CPC restriction on foreign ownership of business in China
Global business rivals
Internet safety
Gross Margin
Effectiveness & Efficiency on Supply
JD.COM SWOT ANALYSIS
Strength
Ally with big brand suppliers, lowers cost and prices
Builds own logistics company;
scale and market share in 3C product e-commerce
competitive price
emphasis on customer service
Weakness
Localization
Product categories
Self-collecting spots
Opportunities
Demand for 3C products
Internet, mobile penetration
E-commerce development space
Threats
Powerful rivals
Price competition
Low gross margin
Logistics
JINGDONG Logistics

Self-operated Logistic system + 3ed party courier services
Low gross margin
Payment solution
Support a number of escrows to ensure e-commerce safety
Support credit card / cash on delivery
Tmall.com
2008.4
Taobao Mall
Specialized in branded B2C business
2010.11
start using independent URL : Tmall.com
2010.11.11
create single day sales revenue record:
RMB 0.936 billion
2012.1
renamed to: Tmall
2011.11.11
daily revenue: RMB 3.36 billion
Full transcript