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Marketing & Information Management

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by

sarthak shrivastava

on 26 August 2013

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Transcript of Marketing & Information Management

Marketing, Communication & Information Management
What is our job??
Promoting
AIESEC and it's products

Branding
AIESEC and making it more trustworthy
Managing
flow of information in AIESEC
HAVING A LOT OF FUN WHILE DOING SO
Marketing { the traditional way!!! }
There are two ways of marketing in AIESEC, the traditional way and the new way....
Traditional way includes use of
POSTERS, EVENTS, VIDEOS, PRESENTAIONS
and some other classics,
Social media Marketing
We use big platforms like
facebook, twitter, prezi and linked-In
to promote AIESEC.
Branding
The word
"BRANDING"
has been used lots of time in this presentation, so here is something that will help you understand the term,
which is one of the core works of this department
Information Management
Managing information
and it's flow in AIESEC,

The peices of information become very crucial while taking decisions and hence storing information and generating it when needed is very important in any corporate house.
What is Marketing?

The action or business of promoting and selling products or services.

What do we market??
The services that AIESEC provides
How do we do it??
Using Social Media
Using Posters
Using Traditional ways mentioned above
By making a brand value
Posters:
We make posters and promotional stuff for AIESEC promoting its brand and services provided by it.
HOW
We make posters for events such as

and we use them to attract masses of crowds to our events or tell tell about our services...
Facebook
Twitter
Prezi
Why do we need such a system?
As mentioned above this becomes crucial while taking decisions.
For documentation and reveiwing on a later stage.
For checking our progress.
Having a proof of our activities also comes under this section.
This also makes AIESEC's activities more transparent hence making us more trustworthy.
What do you gain?
You get a
platform
to show your abilities
You get to
explore
your creative side
You get to
enhance
your advertizing, selling and marketing skills
You get to make a lot of
friends
, you get to meet people who
acknowledge
your talents
You work, explore your creativity, enhance it, and have fun at the same time
On a personal level....
Technically speaking....
Your
communication skills
improve
You get out of your
comfort zone
You get exposure to
real time challenges

You understand the technicalities of
marketing industry
You learn marketing and branding by
experiencing
You get a COMPETITIVE EDGE.
END Note:
We
Learn
, we
Create
, have
fun
&
Innovate....
This is the MCIM dept. of AIESEC BIT Mesra
TERI MAA KI TING.....
Full transcript