Send the link below via email or IMCopy
Present to your audienceStart remote presentation
- Invited audience members will follow you as you navigate and present
- People invited to a presentation do not need a Prezi account
- This link expires 10 minutes after you close the presentation
- A maximum of 30 users can follow your presentation
- Learn more about this feature in our knowledge base article
Transcript of Chapter 6
The Feature Story
Allows for creativity
When the focus of a story is the
and not the
When a story depends on substantial background information
When a story defies easy categorization and demands the writer look a it - present it - in a fresh light
Brite or Bright
A touching little story regularly appears in newspaper or online news feature sections, where it gives readers a chance to sit back and have a chuckle, no matter how sad or depressing the rest of the day’s news is.
But for more complex stories, a longer lead can set the scene and introduce important background to prepare the reader for all the details to follow.
Use just as many words as are needed to tell the story, and no more.
Good anecdotal leads require that the writer carefully isolate the major point of the story and then find an anecdote that makes that point simply and clearly.
Anecdotal leads can also be used when a writer wishes to convey the idea that something is happening in many different places at the same time.
Many feature writers devote the bulk of their time and energy into crafting just the right lead.
Because of their versatility, summary leads are often the first choice of feature writers.
Narrative leads present a story to the reader, but they typically run longer and include dialogue and quotes and set up scenes.
A narrative lead typically sets the stage for a story about a specific individual or place.
Stories that focus on a specific place, person or group of people often are best served by a descriptive lead.
Good descriptive leads include only those details that support the main point of the story.
Question leads rarely are the best choice for feature articles.
A lead that poses a question of widespread interest or one that completely catches readers off guard can succeed.
Other Feature Leads
Not all feature leads fit into one of the preceding categories.
Feature leads can be a list, a powerful quote, a joke, a diary entry, a bit of conversation aimed at the reader, or a burst of staccato phrases.
A writer should not expect to be able to write the best lead for a feature story on the first attempt.
Bridging to the Body
All feature leads need well-written nut grafs.
What makes the bridge particularly successful is that it serves not merely to connect the lead and the body of the story, but that it also includes descriptive details that help create an appropriate mood for the rest of the article.
The Trend Story
A trend is a collection of small changes across society.
Good trend stories provide readers with a sense of what’s going on in the world and why.
A trend also begins like a WSJ story, often using an anecdotal or bam-bam-bam lead, then quickly moves to a nut graf that lays out the main thrust of the trend.
The Personality Profile
Personality profiles are used to present an overview of a person so that readers feel like they have had a glimpse into his or her life.
Some writers fall into the trap of trying to write a biography rather than a profile.
Theme statement – Are they an overachiever? Etc. This theme will help the writer determine what to use and what to leave out
The Human Interest Story
The human interest story recounts how one or more people come to terms with a situation – either good or bad – outside their control.
Feature stories, on the other hand, are designed to be read from start to finish.
Transitions help make that happen.
Good feature writers look for transitions arising from the material itself. The easy – and boring – way to do that is by echoing words
Transition is the clunkiest and most obvious
A good ending reflects the tone of the story and seems to be exactly right for it.
A writer should remain open minded.
A feature summary ending has to have more pizazz if it’s to leave the reader feeling satisfied.
Circle Ending – The writer uses it to circle back to the lead and neatly close the story.
Surprise Ending- Surprise endings must be short and crisp and logically follow what comes before.