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Peter Rabbit Juice Company

Product pitch for future partnership with the Coca-Cola Company
by

Ashley Bernabe

on 10 May 2013

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Transcript of Peter Rabbit Juice Company

Fruit Snacks & Veggie Blends for Kids Sugary Drinks & Childhood Obesity 18 Grams
of Sugar 20 Ounce
Drink American children are at risk of being overweight This includes high blood pressure, type 2 diabetes mellitus, and many other health and social problems Why is this a big deal? Major source of added sugar Provide a lot of calories very quickly 56% - 85% of children in school have at least one can of soda per day Problem because it is easy to
consume more than your body needs
before your body has a chance to
signal that it is full,
like it does when you eat solid food. Added Sugars in Popular Drinks Far Exceed Recommended Amounts for Children Recommended Guidelines Infants under 6 months of age should not be given juice, although many Pediatricians do recommend small amounts of juice for children that are constipated

Infants between 6 & 12 months can drink up to 4 to 6 ounces of juice a day, but should do it only in a cup, not a bottle

Younger children age 1 – 6 years should have only 4 to 6 ounces of juice a day

Older children should be limited to 8 to 12 ounce of juice a day 100% Organic Juice for kids

100% Healthy (no added sugar, no added salt and nothing artificial) Main Objective Positively change perception of your company Diversify Product Line Fruit Snacks Veggie Pouches Benefits of Fruit Snacks Benefits of Veggie Blends There are no sugars added

60 to 80 calories per 4 ounce portion

100% juice contains naturally occurring phytonutrients

100% fruit juice can play as part of the fruit allowance Drink more vegetables then you can eat

Body can absorb the vitamins and antioxidants

Healthy for you digestion system Unique Product Size Infants under 6 months of age should not be given juice, although many Pediatricians do recommend small amounts of juice for children that are constipated

Infants between 6 & 12 months can drink up to 4 to 6 ounces of juice a day, but should do it only in a cup, not a bottle

Younger children age 1 – 6 years should have only 4 to 6 ounces of juice a day

Older children should be limited to 8 to 12 ounce of juice a day American Academy Pediatrics Recommended Guideline for drinking Juice Peter Rabbits Drink Size Our juice comes in a 4 ounce pouch

(AAP) recommended daily value for kids

Our pouches are Bisphenol A (BPA) Free Unique Taste Our juices are pureed

(Fiber)

Healthy alternative Thank You
Full transcript