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InformNorden 2012, Birgitte Woolridge

Rejseplanen goes mobile

Birgitte Woolridge

on 11 September 2012

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Transcript of InformNorden 2012, Birgitte Woolridge

Use of Rejseplanen's apps GOES mobile Rejseplanen Printed time tables Web IVR SMS service Textual traffic information Travel Statistics & user knowledge Realtime hub / services API 3rd party integrations Professional print Co-modal planning Teletaxi Number of requests per month Push notifications Live maps Augmented reality Thank you for your attention!

Birgitte Woolridge
Communications Manager
blw@rejseplanen.dk Digital signage Correspondance security 3rd party integrations A lot of Danes use Rejseplanen Downloads Requests Be one step ahead In how many ways can you say the same thing? Tell them about it Wrapping it up nicely Making a
difference 3 out of 4 only use 1 transport app a month - and most often Rejseplanen Rejseplanen is the favourite app for 6 out of 10 Awareness of Rejseplanen's apps How do people use apps in transport? 2 out of 3 times Rejseplanen's apps are used (cc) image by anemoneprojectors on Flickr Thank you for your attention!

Birgitte Woolridge
Communications Manager
blw@rejseplanen.dk Mobile
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