Loading presentation...

Present Remotely

Send the link below via email or IM


Present to your audience

Start remote presentation

  • Invited audience members will follow you as you navigate and present
  • People invited to a presentation do not need a Prezi account
  • This link expires 10 minutes after you close the presentation
  • A maximum of 30 users can follow your presentation
  • Learn more about this feature in our knowledge base article

Do you really want to delete this prezi?

Neither you, nor the coeditors you shared it with will be able to recover it again.


Apple Maps Failure

No description

Mian Hamza

on 13 February 2017

Comments (0)

Please log in to add your comment.

Report abuse

Transcript of Apple Maps Failure

According to techcrunch.com there are over one billion actively used Apple products worldwide as of March 2016.
What are Apple maps and the problems associated with it?
Apple maps ?
What is ?
Apple Maps Failure
What is ?
Problems with the Apple Maps?
How everyone reacted?
What went wrong ?
” Perhaps the most egregious error is that Apple’s team relied on quality control by algorithm and not a process partially vetted by informed human analysis. You cannot read about the errors in Apple Maps without realizing that these maps were being visually examined and used for the first time by Apple’s customers and not by Apple’s QC teams. If Apple thought that the results were going to be any different than they are, I would be surprised. Of course, hubris is a powerful emotion.”
-Dr. Dobson
What were the consequences of this?
What were the measures that apple took to overcome it?
Where now?
Full transcript