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Social Media in Business

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Ivan Perez

on 6 March 2013

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Transcript of Social Media in Business

By: Ivan Perez Social media why it matters to business today Only
of people trust advertisements What can social media do for a business? Reassures clients that the business is reputable and can be trusted by having a presence
Provides great brand exposure
Provides transparency
Helps make connections
Ability to monitor what is being said about the organization.
Increase traffic/subscribers
Reduce marketing expenses
Improve sales THE END. of consumers are searching online
for products or services. Social media for business is here to stay, so embrace it now before you end up lagging behind everyone else. 14% 97% "The Big Three" Twitter Google+ Facebook One Message before Social Media.. One message after Social Media... The message is distributed across Social Media channels... Making it easier to reach like never before... Online Communities and Social Media Social Networking (i.e. Twitter, Facebook)
Social Bookmarking (i.e. Digg, Delicious)
Gaming (i.e. video games, entertainment)
Blogs (i.e. Blogger, Wordpress)
Mobile content or gaming access
Wikis (i.e. Wikipedia)
Video Sharing (i.e. YouTube)
Photo sharing (i.e. Flickr, Photobucket)
Presentation sharing (i.e. Slideshare, Scribd) Social Media (the social part) YouTube- More than 100M video uploads per day
Facebook- 200M active users
Twitter- +3 million posts per day
Google+ -surged to over 25 million users in less than one month
Blogs What Is Social Media??? Social Media is a conversation
supported by tools... 78% of people trust the recommendation of other consumers. like these..
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