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New UOWD Website Presentation
Transcript of New UOWD Website Presentation
Structure Methodology Card Sorting Focus Groups Surveys Current Students Incoming Students Future Students Alumni Staff School Counselors Parents 2 weeks 12 11 4 204 137 124 44 38 24 20 Design & Imagery Colours are unappealing
Images are old Content Navigation and Layout Technology Cluttered
Can't find information Inconsistent
Missing information Not enough interactivity
Seems outdated New UOWD Website MyUOWD Website Content Future Students & Staff
Business & Community External Current Students
Alumni Homepage Layout Mega Drop Down Menu Content Management System Author Editor Published
Live Benefits Users UOWD Relevant Content
Easy Navigation Process Improvement
Improved Brand Perception
More Enquiries Next Steps Medium-term Digital Strategy
Foundation to build on Short-term Next Week Preview & Feedback link
Launch Date Week starting 10th February
Post Launch Monitor and Improve Department Nominee MarkComs Director, Marketing & Student Recruitment