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History Of Music Video

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Avi Gadon

on 12 February 2014

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Transcript of History Of Music Video

Modern Era
Early Days: 1950's & 1960's
History Of Music Video
Earliest Music Videos
In 1956 Tony Bennett was filmed walking along The Serpentine in Hyde Park, London as his recording of "Stranger in Paradise" played
The defining work in the development of the modern music video was The Beatles' first major motion picture, A Hard Day's Night in 1964, directed by Richard Lester.
Queen's "Bohemian Rhapsody" also started a whole new era for using music videos as promos.
Michael Jackson was the first artist to create the concept of the short film. A short film is a music video that has a beginning, middle and end. He did this in a small way with Billie Jean, directed by Steve Barron, then in a West Side Story way with director Bob Giraldi's Beat It, but it wasn't until the 1984 release of the Thriller short film that he took the music video format to another level.
Billie Jeans
What is Music Video?
is a short film or video that accompanies a complete piece of music, most commonly a song.
Types of a Music Video . . .
Music videos that feature the artist/band/group performing the song through most if not all of the video.
Narrative Based Video
A narrative based music video contains mostly footage that attempts to tell a story through the moving image.
Concept Based Video
This is a style of music video that is based around a single concept or idea. These types of videos tend to be fairly unusual or utilize a particular editing or filming technique.
What is the main purpose of a music video?
Sell the song, and invoke a reaction so it leaves you remembering the song
To give the listener a better understanding of the song.
To entertain (to show off other talents the musician may have, for example dancing or acting)
To sell CDs and DVDs to viewers.
The early self-produced music videos by Devo, including the pioneering compilation "The Truth About Devolution" directed by Chuck Statler, were also important developments in the evolution of the genre and these Devo video cassette releases were arguably among the first true long-form video productions.
Beat It .
In the information technology era, music videos now approach the popularity of the songs themselves, being sold in collections on video tape and DVD.
kina grannis
What Type of music video is this?
. . . . .
Full transcript