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Examining the Bro Culture

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Stephen Fiehler

on 28 April 2010

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Transcript of Examining the Bro Culture

What is a Bro? "Obnoxious partying males who are often seen at college parties. When they aren’t making an ass of themselves they usually just stand around holding a red plastic cup waiting for something exciting to happen so they can scream something that demonstrates how much they enjoy partying. Nearly everyone in a fraternity is a bro but there are also many bros who are not in a fraternity. They often wear a rugby shirt and a baseball cap." -urbandictionary.com
East Coast Prep School Bro Methodology? Netnography - branch of ethnography that analyzes the free behavior of individuals on the internet

"For nearly 30 years, subcultures have been conceptualized primarily in terms of music and style. Participation has therefore typically been characterized by the consumption of specific types of music and clothing and participation in local, face-to-face music scenes. However, with the recent growth of information and communication technologies like the internet, opportunities have emerged that enable individuals to participate in subcultures in which they otherwise might not participate." - "Authentic Identities" J. Patrick Williams Bro Influences -Tucker Max

"My name is Tucker Max, and I am an asshole.

I get excessively drunk at inappropriate times, disregard social norms, indulge every whim, ignore the consequences of my actions, mock idiots and posers, sleep with more women than is safe or reasonable, and just generally act like a raging dickhead."

-Fraternities

-Misogyny

-Jock culture, specifically lacrosse as detailed heavily on brobible.com Brocabulary slam piece- girl a bro would only have sex with and not date

chaying- getting as inebriated as possible without any other goal (i.e. finding a quality slam piece, acting socially acceptably, etc.)

poundtown- non-specific place where a bro has sex with a girl (i.e. Bro, did you take that slam piece to poundtown last night? No bro, I was totally chaying last night.)

flow- long, wavy hair prototypical of an East Coast lacrosse player

lay pipe- have sex Additional brocabulary Any word or name that could have "bro" conveniently inserted

Broactive
Broducer
Bromo Sapien
Bromosexual
Double Bro 7
Police Brotality
Rambro
The Prophet Brohammed Top Things Bros Like According to broslikethissite.com 1. Talking about how wasted they got
2. Stealing shit
3. Calling girls sluts
4. Chanting
5. Nipples
6. Beer Pong
7. Stories about college parties
8. Rolling deep
9. Talking about lifting
10. Sweet Caroline Other Notable Things Bros Like According to broslikethissite.com 14. Talking about how important their father is
19. Kegs
23. Drinking and Driving
24. Birth Control not involving condoms
35. Pregaming
38. Being better than poor people
42. Wearing fraternity letters
49. Not calling girls when you say you will
66. Arguing about whether a girl is hot
100. Hating guidos
109. Being good looking
111. High school Examining Bro Culture: A Bronography

Stephen Fiehler

Comm 511

Spring 2010
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