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Murilo - The Superfriend!
Transcript of Murilo - The Superfriend!
Age: Between 18 and 26 years old
Location: Berea - OH
Gender: Both male and female
Income level: Jacket express (minimum)
Lifestyle/personallity: No specific, just
Core Brand Values
Brand Function: Friendship
Descriptive modifier: Long lasting
Emotional modifier: Authentic
Sense of humor
4 Spoken languages
Brand Building Pyramid
Secondary Brand Association
at least 5 years
organic, high quality product
excitement and fun
great moments to remember