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Social Media Channels
Transcript of Social Media Channels
Myspace - marketing platform for musicians
Subscribe to Feed
Users connect with others based on their current locations
Free word of mouth
Consumers locate points of interest, shops and services via their mobile phones.
Receive the content you want from the web
Aggregator software / RSS Reader
Store web site links on one account
Share links with others, web sites,
articles, images, or videos
Use tags to find & mark links
social content sharing and news aggregator
directs you to websites based on your interests
word-of-mouth driven marketing
people trust their friends' opinions
Free and accessible to anyone with internet access
organizations launch marketing campaigns cheaply
brand awareness and customer service increase
interaction and conversation between companies and consumers
consumers can be targeted based on their
relationships are built
increase visibility, familiarity, and trust
world-s second largest search engine
Wikipedia - knowledge sharing
adverts next to content
No time constraint (like TV)
Title - permalink
Fresh content for Search Engines
Ray Fox - 2012