Loading presentation...

Present Remotely

Send the link below via email or IM

Copy

Present to your audience

Start remote presentation

  • Invited audience members will follow you as you navigate and present
  • People invited to a presentation do not need a Prezi account
  • This link expires 10 minutes after you close the presentation
  • A maximum of 30 users can follow your presentation
  • Learn more about this feature in our knowledge base article

Do you really want to delete this prezi?

Neither you, nor the coeditors you shared it with will be able to recover it again.

DeleteCancel

Make your likes visible on Facebook?

Connect your Facebook account to Prezi and let your likes appear on your timeline.
You can change this under Settings & Account at any time.

No, thanks

Locating The iPhone

No description
by

on 13 March 2014

Comments (0)

Please log in to add your comment.

Report abuse

Transcript of Locating The iPhone

Locating The iPhone:
The Cultural Materialism of Smartphones

Mobile Internet
Media Convergence
The Smartphone
Photos
Video
Radio
Music
Television
Internet
Telephone
Print
Mail
Video Games
The Sensory-Inscribed Body
Real/Virtual Convergence
Locative Media:

Virtual space interacts with physical space
Structure + Agency
Conclusions
Filter Bubble
Personalization
Modulation
Consume!
Phenomenology + Poststructuralism
Why Smartphones?
Cultural Materialism:
GPS
3G/4G
WiFi
Bluetooth

Proximity
Motion
Touch
Ambient Light

Touch ID
Gyroscope
Compass

1800
1900
2000
1850
1830
Freight Train
Telegraph
1840
Electricity
Industrialization
Crisis of Control
Control Revolution
Information Society
Growing Complexity
Production Solved
Distribution Solved
Control of Consumption
Advertising &
Market Research
Newspapers
Radio
Television
Camera
Microphone

The Control Revolution
iPhone TV Commercials
iAd
iAd Producer
iAd Workbench
By 1880s:
Control
: "Purposive influence towards a predetermined goal"
Information processing
Reciprocal communication
Power & Control
Smartphone Surveillance
Disciplinary Society
Industrial capitalism

Mechanical

Factory

Rigid boundaries

Discipline/punish
Control Society
Digital capitalism

Computers

Corporation

Digital enclosure

Control/modulation
Panoptic surveillance
Individuation
Docile, productive bodies
Digital Enclosure
Modulation
"Commute"
"Calamari"
Breakdown of institutional borders
Digital Advertising
Changing relationship to content
Data collection, aggregation, sorting, targeting
Personalization
Smartphones Data:
Location/movement/proximity
Social network
Contacts
Email
Calendar
Photos/videos (geotag)
Internet browsing/search
Telephone usage
Purchases
Apps
Device fingerprinting

Your apps are watching you

Mobile ad networks/exchanges

Frictionless surveillance
Help developers make money
App network, iTunes Radio
10 ads per day x 100 million devices = 1 billion ad opportunities each day
"Incredible" demographic
Interactive + emotion
Industrialization
The Information Society
Safety
Coordination
Complexity
Recession of Causality

Education, R&D, media, computers, finance, insurance, real estate
Digital enclosure movement
Dividuation
Modulation
"The Great Thing"
Consumption

"Where's The Movie?"
Class
Life management
Information Technology & Feedback:
Communications technology
Modern bureaucracy
Scientific management
Smartphone Surveillance
Full transcript