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Assessment Task 1 - Communication

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Rhys Collins

on 12 April 2013

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Transcript of Assessment Task 1 - Communication

William Morris Biography Quote Significant Events/ Influences Designs Antonio Gaudi Biography Quote Significant Events/Influences Designs Rene Lalique Biography Quote Significant Events/Influences Designs Peter Behrens Biography Quote Significant Events/Influences Designs “History has remembered the kings and warriors, because they destroyed; art has remembered the people, because they created.”

“Have nothing in your houses which you do not know to be useful or believe to be beautiful” “Color in certain places has the great value of making the outlines and structural planes seem more energetic.” http://www.greatbuildings.com/buildings/Casa_Batllo.html http://www.greatbuildings.com/buildings/Casa_Mila.html http://www.greatbuildings.com/buildings/Colonia_Guell.html http://www.greatbuildings.com/buildings/Park_Guell.html http://www.greatbuildings.com/buildings/Sagrada_Familia.html http://www.william-morris.com/gallery/birdvine-wp8252-1/ http://www.william-morris.com/gallery/larkspur-wp1625-4-full/ http://www.william-morris.com/gallery/marigoldwp1236-5-full/ http://www.william-morris.com/gallery/wild-tulip-wp1532-4-full/ Cicadas Bangle Meduse Glass Altarpiece in the Glass Church Jersey “Design is not about decorating functional forms - it is about creating forms that accord with the character of the object and that show new technologies to advantage.” Walter Gropius Biography Quote Significant Events/Influences Designs http://www.greatbuildings.com/buildings/Bauhaus.html http://www.greatbuildings.com/buildings/Fagus_Works.html http://www.greatbuildings.com/buildings/Gropius_House.html http://www.greatbuildings.com/buildings/Harvard_Graduate_Center.html Ray Eames Biography Quote Significant Events/Influences Designs “What works good is better than what looks good, because what works good lasts.” http://en.wikipedia.org/wiki/Eames_Lounge_Chair Covers for Arts and Architecture http://www.maharam.com/products/crosspatch-by-charles-and-ray-eames-1947/skus/004-document Sea Things A.M. Cassandre Biography Quote Significant Events/Influences Designs “A good poster is a visual telegram” Henry Dreyfuss Biography Quote Significant Events/Influences Designs “[If] people are made safer, more comfortable, more eager to purchase, more efficient, or just happier, the designer has succeeded.” http://en.wikipedia.org/wiki/Model_302_telephone http://en.wikipedia.org/wiki/NYC_Hudson Hoover Model 29 Bankers Trust Building 280 Park Avenue, Manhattan, New York City, with Emery Roth & Sons Frank Gehry Biography Quote Significant Events/Influences Designs “Your best work is your expression of yourself. Now, you may not be the greatest at it, but when you do it, you’re the only expert.” http://www.foga.com/ http://www.gehrytechnologies.com/architecture/recent-work http://neogehry.org/ http://www.galinsky.com/buildings/dancinghouse/ Milton Glaser Biography Quote Significant Events/Influences Designs “To design is to communicate clearly by whatever means you can control or master”

“There are three responses to a piece of design – yes, no, and WOW! Wow is the one to aim for” New York Magazine Brooklyn Brewery New York State http://www.miltonglaser.com/case-studies/183/brooklyn-brewery/ http://www.miltonglaser.com/case-studies/803/new-york-magazine/ http://www.miltonglaser.com/the-work/c:identity/81/new-york-state-i-love-ny-campaign/ Dieter Rams Biography Quote Significant Events/Influences Designs “1. Good design is innovative
2. Good design makes a product useful
3. Good design is aesthetic
4. Good design makes a product understandable
5. Good design is unobtrusive
6. Good design is honest
7. Good design is long-lasting
8. Good design is thorough, down to the last detail
9. Good design is environmentally friendly
10. Good design is as little design as possible” https://www.vitsoe.com/gb/shelves Richard Rogers Biography Quote Significant Events/Influences Designs Centre Pompidou Lloyd’s of London http://www.archdaily.com/64028/ad-classics-centre-georges-pompidou-renzo-piano-richard-rogers/ http://www.richardrogers.co.uk/work/all_projects/lloyd_s_of_london/completed 606 Universal Shelving System Philippe Starck Biography Quote Significant Events/Influences Designs “When I design, I don’t consider the technical or commercial parameters so much as the desire for a dream that humans have attempted to project onto an object.” Collection de Crise Plywood Car Hide Le Nuage http://www.starck.com/en/design/chronology/1967.html#collection_de_crise_2 http://www.starck.com/en/design/chronology/1996.html#plywood_car http://www.starck.com/en/design/categories/lighting.html#hide http://www.starck.com/en/architecture/categories/exterior_architecture.html#le_nuage Dean Kamen Biography Quote Significant Events/Influences Designs “In some cases, inventions prohibit innovation because we're so caught up in playing with the technology, we forget about the fact that it was supposed to be important.”

“An innovation is one of those things that society looks at and says, if we make this part of the way we live and work, it will change the way we live and work.” Segway iBOT Water Homechoice PD DEKA Arm http://www.dekaresearch.com/ibot.shtml http://www.dekaresearch.com/water.shtml http://www.dekaresearch.com/homechoice.shtml http://www.dekaresearch.com/deka_arm.shtml Bruce Mau Biography Quote Significant Events/Influences Designs “The word ‘studio’ is derives from ‘study’. Our object is not to know the answers before we do the work. It’s to know them after we do it.” Coca Cola Walt Disney Concert Hall Regent Park School of Music Incomplete Manifesto for Growth http://www.brucemaudesign.com/4817/97248/work/coca-cola http://www.brucemaudesign.com/4817/97310/work/walt-disney-concert-hall http://www.brucemaudesign.com/4817/912214/work/regent-park-school-of-music http://www.brucemaudesign.com/4817/112450/work/incomplete-manifesto-for-growth Yves Behar Biography Quote Significant Global Events/Influences Designs “Design is how you treat your customers. If you treat them well from an environmental, emotional, and aesthetic standpoint, you’re probably doing good design.” Y Water Jambox SAYL Learning Shoe XO Laptop http://www.fuseproject.com/category-2-product-8 http://www.fuseproject.com/category-1-product-61 http://www.fuseproject.com/category-3-product-60 http://www.fuseproject.com/category-5-product-34 http://www.fuseproject.com/category-6-product-3 Birdvine
wp8252-1 Larkspur
wp1625-4 Marigold
wp1236-5 Wild Tulip
wp1532-4 Casa Batllo, Barcelona, Spain Casa Mila, Barcelona, Spain Colonia Guell, Barcelona, Spain Park Guell, Montana Pelada, Barcelona, Spain Sagrada Familia,Barcelona, Spain Bauhaus, Dessau, Germany Fagus Works, Alfred an der Leine, Germany Gropius House, Lincoln, Massachusetts Harvard Graduate Center, Cambridge, Massachusetts Eames Lounge Chair Crosspatch "Western Electric 302" Tabletop Telephone NYC Hudson locomotive for the "Twentieth Century Limited" Preliminary sketches for the Panama Puente de Vida Museo The Lou Ruvo Center The Dancing House, Prague, Czech Republic Weatherhead School of Management, Cleveland, Ohio Yves Behar was born in Lausanne, Switzerland to a German mother and a Turkish father of Sephardi Jewish ethnicity.He holds a B.S. in Industrial Design from the Art Center College of Design, California after studying industrial design in Europe and the United States.
Since 2005, he has chaired the Industrial Design Department at California College of the Arts. He has worked in a varied range design areas such as fashion, lifestyle, sports and technology. Within these areas he was employed by companies such as Herman Miller, PUMA, One Laptop per Child, Jawbone, MINI, See Better to Learn Better, General Electric, Swarovski, Samsung, Jimmyjane, and Prada. Bruce Mau is a Canadian designer. Mau is currently the creative director of Bruce Mau Design, and the founder of the Institute without Boundaries (2003 - Potential of Design to leverage positive change for the future). He studied at the Ontario College of Art and Design in Toronto but left and joined Fifty Fingers design group. In 1982 he studied at a design studio in the UK before returning to Canada to kick start Public Good Design and Communications in 1983. Soon he established Bruce Mau design which covers many fields such as communication, graphic design, film, music and advertising. - 1992 - Earth Summit conference on environment and development held in Rio de Janeiro – adoption of agenda for action to achieve sustainable development worldwide.
- 1997 - Kyoto Protocol—many industrialised nations agree to reduce greenhouse gas emissions in an effort to combat global warming
- 1999 - world population hits 6 billion

- Moving to San Francisco
- The free flowing nature of surfing - Grandfather - "Be sure, every day, you give back more than you take out."
- Father - comic book author
- 1976 - US spacecraft Viking I lands on Mars.
- 1976 - Punk music and fashion influential Dean Kamen is an entrepreneur and inventer who was born on Long Island, New York on the 5th of April 1951. Dean designs in areas such as science, technology and tinkers in the area of engineering. He founded a company called DEKA which is currently working on solar power inventions. AutoSyringe was founded in conjunction with the release of the worlds first drug infusion pump.
In 1989 he founded FIRST (For Inspiration and Recognition of Science and Technology) which encourages students to get interested in Science, Technology and Engineering. William Morris, an English textile designer and artist profoundly influenced the interior decoration of church and homes well into the 20th century. He revived traditional textile arts through his firm 'Morris and Co' with which he created elaborate tapestaries, embroideries and printed and woven textiles for wallpaper and upholstery.
The firm still functions today, 152 years after its inception (1861), creating Morris inspired textiles. The Revolutionary 'Naturalist Period' in which designers and artists alike began to incorporate more features of the natural world, making extensive use of organic plant inspired patterns.

The Industrial Revolution (1760-1840) gave the textile industry a chance to move away from the handmade to the mass produced. The emerging wealth of the middle class also spurred the move to mass production as there was higher demand As a Spanish born architect, Antonio Gaudi was largely concentrated in Barcelona where he created a number of eye catching pieces of design unique to his 'naturalistic' style. This style brought together numerous facets of architecture, nature and religion to produce his organic architecture.
His plans were often accompanied by 3D models as he liked to envisage his project before construction started. Due to the unique nature of the masonry, stain glass, ceramics and carpentry numerous works under UNESCO historical protection. Want More?
http://www.greatbuildings.com/architects/Antonio_Gaudi.html Gaudi was a devote Catholic and this had a major influence on his work.
His designs were such as to integrate into the natural sounds of his home city, Barcelona.
He became part of Catalan Nationalism and expressed national identity through his works.
Had a strong association with the Naturalist Movement (1834 - 1896) (1852 - 1926) (1860 - 1945) Rene Lalique was a French designer who specialized mainly in glass work and jewelery. This included items such as perfume bottles, clocks and chandeliers. At age 12 he entered the College Turgot, Paris (where he was living at the time). This is where he started his sketching. From 1874-76 he took classes at "Ecoles des arts decoratifs" and then moved to the Crystal Palace School of Art Sydenham in London. In 1885 he opened 'Lalique' and was soon recognized as the leading jeweler in the Art Noveau Movement.
His later success was built on his unconventional style which produced such unique products. Not content with staying in urban Paris, Lalique took many trips to the small town Ay (Champagne-Ardenne region) where drew much of his inspiration.
Late in his career he became involved in the Art Nouveau movement Want More?
http://en.wikipedia.org/wiki/Ren%C3%A9_Lalique (1868 - 1940) Peter Behrens was a German architect, designer and industrial engineer. With his cutting edge designs he was a major contributor to the modernist art movement. Originally an artist he went to Darmstadt Artists Colony. After a stint there he moved into a new field of design, architecture. After this move he started designing major factories using 3 main mediums which were steels, brick and glass. He began receiving commissions later in his career and was considered the worlds first industrial designer. JM Olbrich was influential in bringing Behrens from art to architecture.
Part of the German Werkbund - this mix of artists, architects, industrialists and designers was a rich influence on Behrens work Want More?
http://en.wikipedia.org/wiki/Peter_Behrens (1883 - 1969) Walter Gropius was a cutting edge German architect and by many is considered the father of modern architecture. As a budding architect he was unable to draw but was determined to follow in the footsteps of his father and go into the field of architecture. Along with many other German architects at the time he joined Peter Behrens firm in 1908. Adolf Meyer and Gropius started up a little practice in Berlin in 1910. After which he headed off to serve on the western front were he was wounded and sent home. Want More?
http://www.greatbuildings.com/architects/Walter_Gropius.html Architecture was prevalent in his family upbringing as his uncle and father were architects.
Serving on the Western front and being wounded during World War 1
Bauhaus Period - 1919 - 1932 - this was period which moved design and architecture in Germany forward (1912 - 1988) Ray Eames grew up in Sacrimento, California and became an influential American designer. During her career as a designer she excelled in the area of furniture design and also worked in architecture. She met her future husband (Charles Eames) whilst enrolling for Cranbrook Academy (Michigan). As a couple they worked together on many different projects until eventually getting married in 1941. Between 1943-88 the worked together in the 'Eames Office' as they worked towards becoming more consumer friendly. Want More?
http://en.wikipedia.org/wiki/Charles_and_Ray_Eames#Ray_Eames Was a participant in the Abstract and Expressionist Movement
In 1936 she joined the American abstract group
World War 2 stopped normal design practices and forced innovation http://en.wikipedia.org/wiki/AEG%E2%80%99s_Turbine_factory AEG Turbine Factory (1901 - 1968) Art Deco period influenced new and exciting fonts that were noticeably different to his competitors
Served in the French army in World War 2 - stayed alive by creating sets and costumes for the occupying Germans theatres A.M Cassandre was a Ukrainian born designer of posters, graphics and other multimedia art forms. From 1915 he lived in Paris and whilst studying worked at the Hachard & Co press. He founded the advertising studio "Alliance Graphique Internationale" in 1930 with fellow designers Charles Loupot and Maurice Moyrand which unfortunately only lasted until 1934. From then until 1936 he taught at different art schools until moving to New York where he became a freelance commercial artist. He finished his career back in Paris stage designing and painting. Want More?
en.wikipedia.org/wiki/Cassandre_(1901-1968) (1904 - 1972) The Art Deco Movement - this influenced not only him but designers all over the world to not just focus on the aesthetics of design but also the usability and finding a design that people need, not just one that that the designer feels like Henry Dreyfuss was an American designer who grew up in Brooklyn, New York and spent his time up until 1920 as an apprentice to Norman Bel Geddes. After serving a fruitful apprenticeship with Geddes Dreyfuss set up "Henry Dreyfuss Associates. Henry was one of the more prolific designers of the 1930s and 40s and aimed to make the product useable and look and feel like what the consumer was hoping for. He thought about major factors within design such as ergonomics, useability and human factors. This influential position transferred into his election as the President of the Industrial Designers Society of America. Want More?
http://en.wikipedia.org/wiki/Henry_Dreyfuss#Designs (1929 - now) Deconstuctivism (postmodern architecture style 1980s) - this challenged people to go outside the box and be unconventional with their designs. This meant that many of Gehry's designs look unfinished or rough as that is the style that they were created within.
He performed service in the US army between studying in California and Cambridge Frank Gehry is a Canadian born Polish jew. During his early life he loved creating imaginary cities out of scrap materials. When he moved to California he went to Los Angeles City College. From there he moved to another architecture school in Southern California. For all his hard work and diligence he graduated with a Bachelor of Architecture degree in 1954. To top this off he also topped the class. In 1962 he established his own practice. Want More?
http://www.gehrytechnologies.com/architecture/recent-work (1929 - now) The Technological Revolution of the 1980s was important in the development of many of Milton's designs as it allowed for the capability to mass produce his graphic designs Born in New York Milton Glaser had the perfect upbringing to be one of America's most influential designers. His education at the High School of Music, Copper Union Art School and the Academy of Fine Art in Bologna led towards his co-founding of Pushpin Studios in 1954 and the founding of the New York Magazine 14 years later with the assistance of Clay Felker. Finally in 1974 Milton Glaser Inc. took up its roots in Manhattan. Milton Glaser Inc. is still creating new corporate identities for America and the globe along with some new areas as well. Want More?
http://www.miltonglaser.com/ (1932 - now) His Grandfather's presence as a carpenter had an early effect on his career path.
Prominent designers such as Hans Gugelot, Fritz Eichler and Otl Aicher while he was attending the Ulm School of Design (successor to the Bauhaus) Dieter Rams was born in Wiesbaden, Germany, in 1932. As a teenager he received awards for his carpentry as he helped rebuild Germany after the war. In 1955 he was recruited by German electrical products company Braun to modernize the interiors of the company. Rams became a protégé of the Ulm School of Design (successor to the Bauhaus) luminaries Hans Gugelot, Fritz Eichler and Otl Aicher. After attending the school he quickly became involved in product design – adding a clear perspex lid to the SK4 radiogram in 1956. He was appointed head of design at Braun from 1961 to 1995. Finally, Rams and his team, have been responsible for many of the seminal domestic electrical products – and some furniture – of the 20th century. Want More?
https://www.vitsoe.com/gb (1933 - now) Parents - instilled sense that if done well design can change the world
Cousin - Ernesto Rogers - important architect in Italy after WW2
Going to Britain 1951 - 'seeing what the world could be like; a window into the future' Richard Rogers gave birth to modern and functional designs. The Italian born British architect attended the Architectural Association School of Architecture in London then graduated from the Yale School of Architecture. With a group of fellow designers he set up a practice called 'Team 4' which then split in 1967. He won the design for the Pompidu Centre in 1971 with another Italian architect . After winning, Rogers and Renzo Piano formed a partnership which changed it's name in 2007 to Rogers Stirk Harbour and Partners. It is known for its sustainable building practices and high tech architecture. Want More?
http://en.wikipedia.org/wiki/Richard_Rodgers#Biography (1967 - now) Want More?
http://www.fuseproject.com/index.php Want More?
en.wikipedia.org/wiki/Dean_Kamen (1949 - now) Creative Parents
Conceptual Art of all forms
A fascination with human intelligence and high-technology
New Design Movement
Post Modernism Philippe is a French born product designer and was educated in Paris at the Ecole Camondo which led to the foundation of his first firm in 1968. Currently his designs cover all spectrum's and with some recent designs being yachts, computer mouses, toothbrushes and chairs. His designs contain a sleek and streamlined futuristic look but also maintain some environmental integrity. Want More?
http://www.starck.com/en/ (1959 - now) Influential Parents - encouraged creativity all through High School years
Post Modernism
New Technologies Want More?
en.wikipedia.org/wiki/Bruce_Mau How Design Responds to Society? Society shapes many things, values, ideas and design is just another one of those things that becomes shaped by society. Sometimes the designers are required to design something that everyone will use and need, something that is necessary. When William Morris was designing design was more for the looks and for the sake of it. Now with societies focus on sustainability and being environmental, every design needs to cater for those needs and be environmentally sustainable as well as functioning to a standard that society is pushing higher and higher. Design has shaped itself around the technological advances of the time, from the Industrial Revolution increasing production or 3D computer imagery being used create new and improved products. Design is reactionary and fills and plugs the gaps where it is needed. Design in the modern era covers everything and needs to cover everything as people spread themselves over more and more areas. They want nice cars, nice houses, comfy beds and chairs. It’s all these various needs that design caters for and gives scope for experimentation to find new and exciting solutions to new and old problems. "[Jewelry was] obviously ornament, but also a crude kind of luxury. The
masterpieces of his predecessors, all founded on the brilliance of diamonds,
seemed like portable cathedrals of light…The old jewel was based upon the idea
of wealth; the new is built upon an artistic idea"
Gustave Kahn on what Rene Lalique did for Design
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