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Transcript of Advertising Fallacies
Attacking the person rather than the argument
Begging the Question
Circular reasoning--using the argument itself to "prove" the conclusion
Post Hoc Ergo Propter Hoc
In Latin: after this, therefore resulting from it
Selecting only evidence that will support your argument and leaving the rest out
Referencing an irrelevant, biased, or unreliable source to support an argument
Correlation Proves Causation
Choosing an argument based on popular support or using popular support as evidence for your argument
"Dogs are awesome because I love them, and I only love awesome things"
Using a correlation/coincidence as proof that that one causes the other
"According to the Marlboro National Research Society, tobacco and cigarettes have been proven as harmless"
EX: "Senator Jones says that we should not fund the attack submarine program. I disagree entirely. I can't understand why he wants to leave us defenseless like that."