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Transcript of npfu
Innovation in other industries
Louise Jakobsen & Martin Schorling
A new world
From industrialization to digitalization
One way Two way
Top down Bottom up
...new drivers = new thinking
= new ways of working
The lean start-up
the worlds most innovative companies have become banks...
a certified genius...
P&G: 99% of the worlds brigtest people do not work for us (+9.000 PhDs)
Friday talks that has NOT got to do with movie making or animation
Mamie Rheingold, Program Manager Innovation
building the right it,
before you´re building it right
Physical layout @:
Citrix: whiteboard surfaces for knowledge sharing
Google: chairs bolted to the floor to cultivate "random conversations"
Pixar: own space to decorate a second home so you feel the best possible - and get inspired!
LEGO: create playful surroundings (main customer: 9 y old)
Preben Mejer, Co-founder
Mads Thimmer, Co-founder & CEO
Innovation Lab & Sputnik5
During the next 25 years we will see more change than we have the past 5.000 years...
Could your company open more up?
Could you be doing open innovation
within your company - or with partners - or within the industry?
Price: 1 USD
Reinventing the car-industy!
1/100 development cost
Greener: more energy efficient and less production waste
44.000 designs every year
- who are our next customers?
Stanford University &
(60+ companies like Solvay, Danone, FC Barcelona, LEGO, Velux, Repsol, HP, Delta, Sony, Roskilde Festival etc.)
First two PCs,
& many many more
TEDx Black Rock City 2013 (Burning Man)
Collective evaluation of more than 4.000 scientists and business-icons at The World Technology Foundations 2013 Summit.
3 chapters: Open, Agile, Culture
S, M & L approaches
Pretotyping [pree-tuh-tahy-ping], verb: Testing the initial appeal and actual usage of a potential new product/process/service by simulating its core experience with the smallest possible investment of time and money.
Less formally, pretotyping is a way to test a product idea quickly and inexpensively by creating extremely simplified versions of that product to help validate the premise that "If we build it, they will use it."
Denmark, Ireland, Jordan, India, Malaysia, Singapore, Norway
WEB-BASED IDEA GENERATION BY INNOVATION LAB
develop & innovate faster!
from your customers
from your mistakes
company mind-set and process
we'll try it in the workshop
lift 800 pounds
cost: 2.000 usd
Darpa big dog:
lift 400 pounds
cost: 32mio USD