Perception and Attribution Theory
Group Members
Abhijit Daware 64
Divyank Ingle 70
Ojas Joshi 73
Sharvari Joshi 74
Nashit Gani 91
Chiran Phase 99
Saumya Varma 110
Factors that influence perception
Importance of Attribution Theory
Helps managers understand some of the causes of employee behavior
Assist employees in understanding their thinking about their own behaviors
ATTRIBUTION THEORY
An attempt to determine whether an individual’s behavior is internally or externally caused
Explain the ways in which we judge people differently
Process by which individuals organize and interpret their sensory impressions in order to give meaning to their environment.
People select, organize, interpret, retrieve, and respond to information from the world around them.
Perception may not always be aligned with reality.
People’s behavior is based on their perception of what reality is and not on reality itself.
Individuals may look at the same thing and yet perceive it differently.
Example : two students attending same college party but different perceptions.
SHORTCUTS IN JUDGING OTHERS
Selective perception
Halo effect
Contrast effect
Stereotyping
Fundamental Attribution Error
Errors distort attribution.
We tend to underestimate the influence of external factors.
Overestimate the influence of internal factors.
SITUATION
Time
Work setting
Social setting
PERCEIVER
Attitudes
Motives
Interests
Experience
Expectations
TARGET
Similarity
Motion
Sounds
Size
Background
PERCEPTION
SELF SERVING BIAS
Attributing success to internal factors
Failure to external Factors
APPLICATIONS OF SHORTCUTS IN ORGANIZATIONS
EMPLOYMENT INTERVIEW
PERFORMANCE EXPECTATIONS
PERFORMANCE EVALUATION
How PERCEPTION affects Decision Making
Decisions are largely influenced by quality of choices and perceptions.
One person’s problem is another person’s satisfactory state of affairs.
Perceptual distortions often surface that can bias analysis and conclusions.
THANK Y U!!!
KEY ELEMENTS IN ATTRIBUTION THEORY
Distinctiveness
Consensus
Consistency
WHAT IS PERCEPTION??
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Perception and Attribution Theory
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