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Mobile Technology in Public Health Messaging

Mobile technologies/applications and its impact on public health messaging

Sarah Guiamelon

on 16 August 2013

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Transcript of Mobile Technology in Public Health Messaging

Mobile Technology
in Public Health Messaging

Mobile technology is one such technology
used for health messaging purposes
What is mobile technology?
Mobile programs and applications address a variety of issues, with some using software for assessment and delivery of information and tailored health education messages (Mass, Plass, Kane & Papenfuss, 2003)
How is mobile technology used in health messaging
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Centers for Disease Control and Prevention: CDC mobile web site. (2011). Retrieved from http://www.cdc.gov/mobile/
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There are many mobile devices used to deliver health messages.
Presented by Mobile Health Bytes
(Alison, Amber, Griffin & Sarah)
Technology has helped make
a great impact in disseminating
public health initiatives to reach
the public
"...technology that is portable..." - (Business Link, 2012)
There are
million wireless users in the U.S.
85% of U.S. adults own a mobile phone
75% of U.S. high school students own a mobile phone
Mobile technology has been adopted across socioeconomic and demographic groups thus expanding the availability of health messaging to those populations most in need of health interventions (River, et al., 2011)
Access to the World Wide Web
on a mobile device allows for
distribution of health-related
software (Mas et. al, 2003)
Government & non-profit organizations have created a variety of health related websites and its topics:
World Health Organization
17% access health information using their phones
80% of Medicaid households use text messaging regularly
Easy on the go access
Empowers and motivates users
Encourages accountability among users
Enables the user to have greater control of their health
May compromise patient privacy
Applications are limited to mobile platform
Not everyone has unlimited data or text messaging plans
Limits face-to-face interaction
Must have internet connectivity
Examples of how technology is used
Exercise Counts Calculator
Target Heart Rate Calculator
Daily Food Plan
BMI Calculator
My Life Check
Text4baby Program
Body Area Networks (BAN) utilize a patient-wearable smart garment with wireless health sensors and a GPS (Global Positioning System) location sensor in the smartphone that communicates over the Internet with a remote server accessible by healthcare professionals who are able to monitor and manage the patient with multiple chronic conditions.
Individuals can sign up for health alerts on the CDC mobile website and receive 2-3 messages a week with helpful tips.
The tips are based on the individual's needs
Very personalized
CDC Healthy Tips on the Go
Of these mobile technologies, smart phones are a favorite tool because of their:
Smokefree.gov smoking cessation text messaging program
Free mobile service targeted to teens and young adults
Provided by the National Cancer Institute at the National Institutes of Health
Helps individuals quit smoking on their terms
Texts include:
Provide the tools and support needed to achieve weight loss goals
Accessible through mobile application
Completely free
Includes calorie counter & activity log
Mobile health
a.k.a mhealth
Used to describe mobile technology that supports public health & medicine (CDC, 2011, p. 21)
Mobile devices include:
Laptop and netbook computers
Palm top computers or personal digital assistants (PDA’s)
Mobile phones and ‘smart phones’
Global positioning system (GPS) devices
Wireless debit/credit card payment terminals
Examples of behaviors that can be addressed using this type of technology include weight loss & smoking cessation:
(Has connections to Facebook, Twitter, Email Updates, RSS Feeds, You Tube, Blogs, and Flickr)
(Has connections to RSS Feeds, You Tube, Twitter Facebook, and Google + page)
Favorite applications
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