Notes
Apple's Organizational Structures
Basic organizational structures
Advantages of this structure
CEO has full control (highly goal-directed)
Innovative and task-driven
Self-motivated, collaborative working
High secrecy (less product- and knowledge leaks)
Wide career opportunities
What changed under Tim Cook?
Tim is not as perfectionist as Jobs
More operational efficiency than engineering innovations
Change of Atmosphere
More communication/collaboration between teams
Conclusion
Apple is unconventional
Steve Jobs was unconventional, is Tim Cook the same?
Will Apple change or the CEO?
Presenters:
Joris Berns
Dinant de Bok
Corné Brands
Nick Geerts
Vincent Jansen
Zhu Mingfang
Daniel Naumilkat
What do you think?
Apple's structure under Jobs
Unconventional
Organized like a start-up
Small isolated project teams
Shifting unwritten caste-system
Top-down management
Disadvantages of this structure
Highly depending on leadership
Less transparency of information/knowledge (secrecy)
Top-down management
Losing track of big picture
Group 3
Why this structure?
Structure heavily influenced by Steve Jobs
His way of thinking and leading is reflected in the culture and therefore also in the organizational structure
Control over company
Apple's culture of... (recap)
Secrecy
Fear, mistrust and control
Task-oriented, perfectionist and competitive
What do you think of Apple's structure/culture?
Apple is lead like a monarchy
Project-groups innovative, but are strictly controlled
No innovation beyond project-groups
Mixture of an organic structure within a hierarchy (CEO is the central figure)
Culture reflects the structure
However, it is successful and therefore valuable
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Apple organizational structures
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