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112233

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job van l

on 21 March 2012

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Transcript of 112233

Thimothy D. Wilson and Jonathan W. Schooler.
Thinking too much: Introspection can reduce the quality of preferences and decisions.
Pro unconscious thought theory:
You could say that this article started the development of the unconscious thought theory. Doesn’t state that unconscious thinking is better than conscious thinking, but states that it is worth the gamble. 1991 Ap Dijksterhuis
Think Different: The Merits of Unconscious Thought in Preference Development and Decision Making:
Pro unconscious thought theory.
First article of Dijksterhuis about the Unconscious thought theory. Doesn’t give a clear statement that unconscious thinking is better but goes slightly in that direction. His research states that with unconscious thinking, better decisions were made. Conscious thinkers looked at a few attributes while unconscious thinkers looked at a global overview of the attributes.
2004 Ap Dijksterhuis et al.
On Making the Right Choice: The Deliberation-without-Attention Effect.
Pro unconscious thought theory:
This is the controversial article that appeared in Science. This article states that unconscious thinking is better than conscious thinking. 2006 Arnaud rey et al.
Against the unconscious theory:
He states that the more time one has, the better his/her decisions. This because the more time allocated to conscious processing, the greater the number of attributes considered by participants. Because of that the best choice varies as a function of the number of attributes that are considered and so does the performance of participants. Arnaud Rey et al.
Does unconscious thougt improve complex decision making?
Against the unconscious theory:
He states that the more time one has, the better his/her decisions. This because the more time allocated to conscious processing, the greater the number of attributes considered by participants. Because of that the best choice varies as a function of the number of attributes that are considered and so does the performance of participants. 2008 Calvillo and Penaloza.
Are complex decisions better left to the unconscious? Further failed replications of the deliberation-without-attention effect.
Against the unconscious thought theory:
They replicated the research of Dijksterhuis, with one change, they added a dominant alternative. This because they criticize dijksterhuis for not weighing the attributes. They did, so they even improved his research but still didn’t find any evidence for this theory. 2009 Laurent Waroquier, David Marchiori, Olivier Klein and Axel Cleeremans. Methodological pitfalls of the Unconscious Thought paradigm.
Against the unconscious thought theory:
They have found no evidence for the unconscious thought theory in their research. According to them this is because of three reasons:
1: they found no correlation between the number of attributes that participants reported to have taken into account and the quality of their decisions.
2: they noted that the experimental instructions used by Dijksterhuis et al. (2006) were unclear about whether participants had to choose the best car or their favorite one.
3: Finally Dijksterhuis and colleagues(2006) did not mention whether they counterbalanced the name associated with each car in their experiments.
2009 Articles on the unconscious thought theory
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