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RP HAVAIANAS FOLLOWS US RECALL

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by

Jannah Mae Cabanela

on 23 July 2015

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Transcript of RP HAVAIANAS FOLLOWS US RECALL

RP HAVAIANAS FOLLOWS US RECALL
Havaianas, the popular Brazilian flip-flop brand faced one of their controversial issues; the US Consumer Product Safety Commission found out that the decorative paint on the soles of the flip-flops they produced contain high levels of lead that exceeded the federal standard particularly those on the kids line.
II. Background of the Case
> 100% organic dye for all the Havaianas products.
IV. Objectives
Possible high amount of lead contents in their products.
V. Critical Issues
VII. Recommendation
Why does the Philippines pulled out or recalled the flip-flops considering that there are no reported injuries or incidents yet about the 'possible' high lead content?
III. Statement of the Problem
VI. Alternative Courses of Action
Philippines also pulled out some models of the children’s flip-flops in the market as a precautionary measure to ensure public safety as soon as they received the news.
> Increase repeat customers.
Decrease customer acquisition cost.
To offer and to introduce new items by Havaianas.
To provide excellent comfort and better designs.
Full transcript