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South Meadows Dental

CCO Client Presentation

Alex Gurule

on 29 April 2010

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Transcript of South Meadows Dental

South Meadows Dental Clear Channel Outdoor Presents... Providing dentistry to Reno, Sparks, and Northern Nevada that offers leading edge technology and high-quality dental care, with beautiful, natural results for years to come Service Offering: What distinguishes South Meadows Dental from the rest? CEREC Technology used for quick and virtually painless dental procedures Client Objectives American's Dental Patterns The largest percentage of people who seek dental cosmetic surgery are between the ages of 41-60 (53%) 67% of cosmetic dentistry patients are female Factors that drive demand for cosmetic dentistry Growing Baby Boomer interest in youthful appearance (85%)
Improved cosmetic materials facilitating better results (70%)
Better marketing of dental practices (58%) Patient inquiries about elective cosmetic dental procedures has gradually increased over the past 5 years (American Academy of Cosmetic Dentistry, 2008) American Academy of Cosmetic Dentistry, 2008) 1. Generate new clientele
2. Educate existing clientle on serivces offered
3. Educate general market about the practice
74% of people feel an unattractive smile can hurt a persons chance for career success Expect Friendly, Expect Thorough, Expect... Beautiful 96% of adults believe an attractive smile makes a person more appealing to the opposite sex The majority of people who have personally visited a dentist in the past year earn $50,000 to $100,000+ (62.8%) Outdoor Works Increasing trend in people being exposed to media while away from the home Spec Art Nothing markets your practice better than patients with shining white smiles extreme smile makeovers including:
dental implants
teeth whitening
porcleain veneers
and much more...

Target Market: Outdoor provides a greater Return on Investment than other sources of media The choice is clear...
chose Clear Channel Outdoor! Real businesses, Real results!
Full transcript