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Presentation E Business willy

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Hana Putri Christian

on 25 April 2013

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Transcript of Presentation E Business willy

Chapter 1 - Intro to E-Business Page 73 Discussion Questions
Electronic Commerce 2012 - 7th Edition 1. Brick and Mortar VS Click and Mortar

2. Buying from a vending machine using smart card == EC; WHY?

5. Contribution of Web 2.0 to EC 1. Brick and Mortar VS Click and Mortar Brick and Mortar 5. Contribution of Web 2.0 to EC One-way communication (Business to Customers) Question 6, 7, and 8 6. Reasons why Companies use Social Commerce

7. Enterprise Social Network VS Public Social Network

8. EC's Non-Technological limitations (Company-dependent or generic) 6. Reasons why Companies use Social Commerce - Marketing Tool
Cheap
- Customer Support
Company to Customer
- Getting Customers' Info & Feedback
Customer to Company
- Efficient Internal Communication 7. Enterprise Social Network VS Public Social Network Created by:
Ji-Soon
Willy Chua 2. Buying from a vending machine using smart card == EC; WHY? Electronic Commerce 8. EC's Non-Technological limitations (Generic or company-dependent) Exhibit 1.13 - Page 68 (Turban et al) Question 1, 2, and 5 Social Network High Adoption Rate & Increasing Users
e.g.1 Billion Users in Facebook (Sept'12) Benefits to Companies - Security and privacy concerns deter customers from buying
- Lack of trust in EC and in unknown sellers hinders buying
- Difficult to measure benefits of EC, such as online advertising
- Numbers of Sellers and Buyers are insufficient for profitable EC Company Dependent Company Dependent Company Dependent Generic - People do not yet trust paperless, faceless transactions
- Many legal and public policy issues are not clear
- National and International Regulations
- Some customers like to feel and touch products Click and Mortar A traditional "street-side" business that deals with its customers face to face in an office or store that the business owns or rents.
e.g. The local grocery store and the corner bank A type of business model that includes both online and offline operations, which typically include a website and a physical store
e.g. Almost all large enterprises. Like apple. - Professional Platform
- Professional Communities The process of buying, selling, or exchanging products, services, or information via computer. Smart Card Pocket sized card embedded with integrated graphics. Smart cards can provide identification and authentication electronically. Before Web 2.0 After Web 2.0 Users can collaborate and share information online

Adds interaction and communication to e-commerce
Visitors are allowed to contribute - Business growth and new opportunities (connecting businesses)
- Better communication, e.g. support for mobile workers (online meetings) Purposes
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