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Why Give a Tweet? The role of social media in emergency management & preparedness education

Presentation for Social Media Camp, May 7, 2013: Victoria, BC
by

Emergency Info BC

on 11 September 2013

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Transcript of Why Give a Tweet? The role of social media in emergency management & preparedness education

Get Prepared
Why give a tweet?
Grabbing their attention
Challenges
Our Channels & Platforms
The role of social media in emergency
management & preparedness education

@EmergencyInfoBC
@EmergencyPrepBC
Emergency Info BC Blog
Emergency Info BC
Emergency Info BC
Emergency Info BC
Emergency Info BC
What's the big deal?
"If you're ready for zombies,
you're ready for a disaster"
It doesn't have to be fancy
If you don't, someone will...
It's fast
It's flexible
2012 Canadian Red Cross Survey:
One-third of respondents said they wanted to receive emergency information via online sources.
What's next?
Johnson's Landing Landslide
Earthquake / Tsunami Warnings
Flooding / Evacuations Alerts & Orders
Peachland Wildfire Evacuation
It's relevant
51 per cent of B.C.'s mobile
market is in smartphones
It's expected
Say it with pictures
Pin it!
On the ground
What they said...
Managing questions
& actively listening
Sorting fact from fiction
Navigating information gaps
when partners aren't online
New formats, new channels
Increasing Social Convergence
Web & Mobile
Instant Audio
Bumps in the road...
Questions?
Halloween E-cards
Full transcript