Introducing
Prezi AI.
Your new presentation assistant.
Refine, enhance, and tailor your content, source relevant images, and edit visuals quicker than ever before.
Trending searches
Loading…
Google Analytics Year in Review for GSA
312
Transcript
Agenda:
- Sample Presentation
- Sample Infographic & Template
- Takeaways
- Q&A
Google Analytics Year in Review
July 1, 2012 - June 30, 2013
So What?
The Home Page
Mobile and Social
Key Issues & Collections
Product Summary Page
2.3 Million People, 3.6 Million Visits, 13.4 Million Pageviews
Why?
Where?
50% start here
- 63% leave here
19% start here
- 30% leave here
Search 56%
10 Most Searched Terms
Social 25%
Most
New vs. Traditional Media:
2x > WaPo
Dark Social 23%
Referral 12%
Some
Direct 7%
GAO.gov
Few
How?
Who?
3.9M
Product Summary*
1.5M-934K
*
327K-188K
*
Resources for...
154K- 124K
What?
*
37K-3K
*
8%
New Visitor!
60%
Top 10 Agencies
More Pageviews to Fewer Pageviews in Rows
- 3.65 pages per visit average
- 53% view one page
*Indicates a bounce rate above 50%
- 2:54 average visit duration
- 60% stay 0-10 seconds
Consolidated
Financial Statement
& Press Release
High Risk
Update
Duplication
Update
PPACA report on
HC exchanges
Takeaways:
- Interpret metrics in context
- Tell a story with metrics
- Download the template
Sarah Kaczmarek
Digital Communications Manager
US GAO
KaczmarekS@gao.gov
@StudioSarah
www.SarahKaczmarek.com
Choose a template
Presentations from around the world
Learn more about creating dynamic, engaging presentations with Prezi