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Strategic Management to Enhance Center Productivity
Transcript of Strategic Management to Enhance Center Productivity
What is Strategic Management?
consists of the analysis, decisions, and actions an organization undertakes in order to create and sustain competitive advantages. The strategic management of an organization entails three ongoing processes: analysis, decisions, and actions.
Create a synergy between
after understanding their needs and expectations..
Position your Center among the competitors and create a long term relationship with the consumers to have loyalty..
To Increase the Center Productivity, you need to maximize mall turnover and rental income..
Before Taking Actions
We need to identify the basic elements and the stakeholders of the Center
Reach a high shopping conversion rate from footfall to turn-over by marketing activities..
Leadership is the capacity to translate vision into reality
These actions requires leaders and excellent teams
to allocate the necessary resources and to design the organization to bring the intended strategies to reality
Strategic management is concerned with the analysis of strategic goals (vision, mission, and strategic objectives) along with the analysis of the internal and external environment of the organization.
Leaders must make strategic decisions. These decisions, broadly speaking, address two basic questions: What industries/sectors should we compete in? How should we compete in those industries/sectors? These questions also often involve an organization’s domestic as well as its international operations.
Decisions are of little use, of course, unless they are acted on. Firms must take the necessary actions to implement their strategies.
Secured Long Term Lease Contracts
High Collection Rates
Low Level of Service Charge
Architecture & Design
Branch & Tenant Mix
Tenant Placement Strategies
-(Short & Long Term Investment)
-(Foreign & Local, Corporate & Family)
-Trends of Population
Partners & Other Third Parties
Special events including tenant coordination, entertainment, vendors, decorations
and value added opportunities.
Community relations and community support,
online and social presence, shopping campaigns,
Based on Jim Harvey's speech structures
Yurdaer Kahraman, CEO, Fiba Commercial Real Estate
Employee and Customer Satisfaction
Get feedback from your customers,
suppliers and business partners!