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Ryan Garnett

on 7 October 2016

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Transcript of Memory

Systems & Types of Memory
3 Key Processes in Memory
1. Encoding
2. Storage
3. Retrieval
Memory, Intelligence, Motivation
Tip of the Tongue Phenomenon (TOT)
1. Semantics ( Meaning)
2. Lexical (Letters)
3. Phonological (Sounds)
Multi-Tasking is a Myth
Levels of Processing Theory
1/4 of a second
Capacity of Storage
The Magical Number Seven, Plus or Minus Two
Items 8,9,10 begin to bump out previous information
combine items into larger units or "chunk"
Remember the Numbers
What were the numbers?
Now try this way.
(202) 456-1111
Congrats, you just called...
Working Memory
#1 Key to Remembering
Pay Attention!
Multitasking is a Myth
2 Tricks for Remembering
1. Elaboration: linking the information to something personal or recognizable
2. Visual Imagery: Linking the information to a picture
Long Term Memory
1. What are the processes involved in memory?
2. What are the stages of memory? How can you increase the length of time information is held in short-term memory?
3. What is chunking?
4. How much information can typically be held in short-term and long-term memory? How is information stored in long-term memory?
5. What is procedural memory, semantic memory, autobiographical memory, implicit memory, explicit memory?
6. What is a TOT experience? An explanation for it?
7. What is the serial position effect, imagination inflation, mood congruence?
8. Theories of forgetting?
9. Retroactive vs. proactive interference?
10. What is repression
11. Elizabeth Loftus’s study including questioning about the automobile accident?

Duration: Permanent
Capacity: Infinite
*failure in retrieval*
*Maintaining encoded information in memory over time*
*Forming a memory code*
*Recovering information from memory stores*
Elizabeth Loftus
Misinformation Effect
Distortions of memory occur with eyewitness testimony
Recall of an even is altered by introducing misleading information
Theories of Forgetting
Ineffective Coding
Pseudoforgetting is attributable to a lack of attention
Phonemic Encoding vs. Semantic Encoding
Example: Reading a textbook
Interference Theory
Forgetting occurs because of competition from other material
Retrieval Failure
Keeping distressing thoughts and feelings buried in the nconscious
Autobiographical Memory
Full transcript