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Intro to Information Architecture
Transcript of Intro to Information Architecture
“The combination of organization, labeling, search, and navigation systems within web sites and intranets.”
UX / UI
(cc) photo by Jakob Montrasio
“An emerging discipline and community of practice focused on bringing principles of design and architecture to the digital landscape.”
“The art and science of shaping information products and experiences to support usability and findability.”
Differences Between Libraries and Web Sites
Explaining IA to Others
“I organize huge amounts of information on big web sites and intranets so that people can actually find what they are looking for. Think of me as an Internet Librarian.”
“I help my company by making it easy for customers to find our products on our web site. I’m a kind of online merchandiser. I apply one-to-one marketing concepts on the Internet.”
“I’m the one who takes on that information overload problem that everyone’s been complaining about lately.”
Differences Between Books and Web Sites
Why IA Matters...
Cost of not