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Broadband and Internet Service Providers - A SWOT Analysis

Strengths, Weaknesses, Opportunities and Threats within the Telecommunications sector

Helen Salmon

on 28 October 2012

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Transcript of Broadband and Internet Service Providers - A SWOT Analysis

New entrants underestimate levels of expertise needed to survive the market (2)
Large sums of money required to set up businesses
Competition for small resellers
Numerous pricing tariffs and service options WEAKNESSES Communication between people separated by distance
(at home and within the workplace)
Working from home with ease
Setting up an online business
Gathering information (valuable asset in business) STRENGTHS A SWOT Analysis Broadband and Internet Service Providers within the Telecommunications Sector Age structure of the population changing
Number of households in the UK increasing
Introduction of simpler tariffs
Revision of regulatory framework (3) OPPORTUNITIES The Economic Crisis – Householders less likely to increase their Broadband subscriptions
Stock Market's lack of confidence in the digital-communications market (4)
It remains to be seen how far consumers can be persuaded to embrace Internet access THREATS References
1. https://www.keynote.co.uk/market-intelligence/reports/category/telecommunications
2. http://www.evancarmichael.com/Starting-A-Business/866/12-REASONS-WHY-NEW-BUSINESSES-FAIL.html
3. http://cdn.hm-treasury.gov.uk/2011budget_growth.pdf
4. http://www.independent.co.uk/news/business/analysis-and-features/is-the-dot-com-bubble-about-to-burst-8005715.html
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