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Transcript of Business Plan
What is business Plan?
to give the reader
of the business
to capture the reader's
Mission and Vision
should be included?
The industry environment
The market environment
The special and unique business opportunity
The key strategies for success
The financial potential
The management team
The recourse or capital requested
Manufacturing costs (materials and labor)
Merchandise purchases (office supply)
General and administrative expenses.
Type of Business
Type of Service/Product
What do you serve and what is your uniqueness?
Construction of new facility.
Equipped the new technology on the site.
Provides new program or new activity.
Creating new playroom
Paints the wall
Purchases desks, chairs, toys, book and etc.
Donations from children's parents
Medical supplies and office supplies
Salaries for staff
Who are you serving?
* education level
Why is important and beneficial
to provide services
for your target population?
What service are you going to provide?
How much does it cost?
What is your idea,
plan and goals?
Who are you going to serve?
What is your uniqueness?
Definition of Business plan
*Be clear and concise!
Executive summary is
the first page of business plan,
the last part
to be written.
Tips for business plan
Why "business plan" is important?
Doctors, nurses, OT, PT, CLS, CTRS, and etc.
Who do you like to spend your free time with?
How do you like to spend your free time?
Outdoor-based Summer Inclusion Day Camp
Summer camp industry
Day camp/ outdoor-based activities
- For both children without disabilities and children with disabilities
Other organizations providing outdoor-based summer camp
Other organizations offering sports-based, aquatic-based, or technology-based camp
The Marketing plan brings together all the research, discussion, pondering, and calculating that you've done and uses that information to promote your business brand and your products and services in such a way that your target customers know about your business offerings and are compelled to buy your products (Gattis, 2010)
your plan, research and expected performance
a summary of
The purpose of executive summary
Express the opportunity and
business philosophy in one brief sentence
What is industry?
Who are your competitors?
What are external threats/opportunities?
What are your services and products?
Business plan needs to be reviewed/rewritten more than once a year
Who are your substituted competitors?
"An industry consists of sellers" (Mullins, 2010).
why business plan get rejected
1. Poor credit score
2. Lack equity and collateral
3. Poor marketing section that fails to prove
there is a market
Maintenance your Business plan
your business plan
A timeline benchmark
to view your business plan is
in conjunction with your earnings per share.
Make adjustments to consider growth and expansion
reference to industry and market analysis.
4. Adapt to the current mark and industry needs or perish
5. 95% of business fail in the first year
world changes everyday...
The financial plan
critical section of your business plan
because it translates all the other parts of the business ... into anticipated financial results" (Harvard Business School Press, 2007).
Business plan should be less than 10 pages
How many pages should I write?
Maximum 10 PAGES
An Elevator Pitch is an overview of
a product, service, project, person or other solution
National population-based data
It is a psychological measurement that
measures skills and knowledge, abilities, attitudes, personality traits, and educational achievement.
Grants, fund-raising and sponsorship
* Target customer groups
* Unique value proposition
- Resources needed
Action plan/ Implementation Tactics
* Advertising and Promotion
* PR Campaigns
Market Situation Analysis
* Short-term Budget
* Long-term Budget
Who sees the business plan?
Loan officers (salesman)
loan committees (Outside people/directors)
you will succeed!
How do you differentiate
"Markets consist of buyers" (Mullins, 2010).
- Strength and weakness of
your organization and services