Send the link below via email or IMCopy
Present to your audienceStart remote presentation
- Invited audience members will follow you as you navigate and present
- People invited to a presentation do not need a Prezi account
- This link expires 10 minutes after you close the presentation
- A maximum of 30 users can follow your presentation
- Learn more about this feature in our knowledge base article
Do you really want to delete this prezi?
Neither you, nor the coeditors you shared it with will be able to recover it again.
Make your likes visible on Facebook?
Connect your Facebook account to Prezi and let your likes appear on your timeline.
You can change this under Settings & Account at any time.
Transcript of Outdoor Advertising.
They are everywhere and in some ways the most effective. You can make them simplistic, and eye catching Most Americans are on the road for at least 2 hours a day or more The study showed that 71% of us “often look at the messages on roadside billboards (traditional and digital combined) Study by Forbes Magazine: http://www.forbes.com/sites/marketshare/2011/10/10/does-outdoor-advertising-still-work/ Creative and effective advertisement: Anti-smoking advertisement:
creative in the style as an "ash tray"
effective because it fills up the lungs visually showing the effects of smoking
directly affects smokers: have to see it to put out their bud
directly targets the target market Improvement:
add statistical information
example: 1 in 3 smokers will have a heart attack in the next month
make it interactive: if you are the next person to put in a bud, the "lungs" would go into respirator failure, light up red, and breath hard. Could have it breathing, and every cigarette makes it harder to breathe. Works Cited: http://www.forbes.com/sites/marketshare/2011/10/10/does-outdoor-advertising-still-work/ Images by Google Images Search Engine and CreativeCommons http://connect.mcgraw-hill.com/connect/hmEBook.do?setTab=sectionTabs