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Rhetorical Devices

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by

vivi cruz

on 2 September 2016

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Transcript of Rhetorical Devices

Logos
Videos (:
Ethos
*
convince your audience that you
are worth listening to
*
choosing words that you know your
audience will understand

Pathos
*emotional appeal
*it appeals to the
audiences emotions.
Slippery Slope
Slippery Slope fallacy is arguing that even
a small step taken in
one direction
will lead to some drastic
consequence

' a logical appeal'
Rhetorical Devices
Anaphora

Repeating a line to
in order to achieve a artistic effect
Ex: “Every day, every night,
in every way, I am getting
better and better”
Greek for 'word'
Glittering Generalities.

* A persuasive technique that is used by propagandist.
*Used to make listeners agree with the speaker.
- Persuading by the use of reasoning
- A statement that does not have to be considered logical to be a logical appeal
Red Herring
* irrelevant topic to added to a conversation.
* used to divert the attention of a listener


Antithesis
Post hoc ergo propter hoc
a person or thing that is the direct opposite of someone or something else
Examples
- Speech is silver, but silence is gold
- Patience is bitter, but it has a sweet fruit
- Money is the root of all evils: poverty is the fruit of all goodness
A rhetorical device in which two opposite ideas are put together in a sentence to achieve a contrasting effect
ad hominem
this is the conclusion that
A occurred after B

ex: I drank that and felt sick ,
that drink is no good
Hasty Generalization
*conclusion based on a small sample size.
*insufficient statistic.


Latin for 'against the man'
a literary term that involves commenting on or against an opponent to undermine him instead of his arguments.
Straw Man
You misrepresented someone's argument to make it easier to attack.
By exaggerating, misrepresenting, or just completely fabricating someone's argument, it's much easier to present your own position as being reasonable, but this kind of dishonesty serves to undermine honest rational debate.

BRUTUS
Be patient till the last.
Romans, countrymen, and lovers! hear me for my
cause, and be silent, that you may hear: believe me
for mine
honor
, and have respect to mine
honor
, that
you may believe: censure me in your wisdom, and
awake your senses, that you may the better judge.
If there be any in this assembly, any dear friend of
Caesar's, to him I say, that Brutus' love to Caesar
was no less than his. If then that friend demand
why Brutus rose against Caesar, this is my answer:
--Not that I loved Caesar less, but that I loved
Rome more. Had you rather Caesar were living and
die all slaves, than that Caesar were dead, to live
all free men? As Caesar loved me, I weep for him;
as he was fortunate, I rejoice at it;
as he was
valiant, I
honor
him: but, as he was ambitious, I
slew him
. There is tears for his love; joy for his
fortune;
honor
for his valor; and death for his
ambition. Who is here so base that would be a
bondman? If any, speak; for him have I offended.
Who is here so rude that would not be a Roman? If
any, speak; for him have I offended. Who is here so
vile that will not love his country? If any, speak;
for him have I offended. I pause for a reply.
ethos
convince that you are worth listening to

anaphora
repeating a line to achieve a certain affect
Antithesis
the complete opposite
One Direction commercial
Ethos
audience knows and understands
Pathos

an emotional appeal
Friends, Romans, countrymen, lend me your ears;
I come to bury Caesar, not to praise him. Antony"s Speech.
The evil that men do lives after them,
The good is oft interred with their bones; So let it be with Caesar. The noble Brutus
Hath told you Caesar was ambitious; If it were so, it was a grievous fault,
And grievously hath Caesar answer'd it. Here, under leave of Brutus and the rest,-- For Brutus is an honorable man;
So are they all, all honorable men,-- Come I to speak in Caesar's funeral.
He was my friend, faithful and just to me: But Brutus says he was ambitious;
And Brutus is an honorable man. He hath brought many captives home to Rome,
Whose ransoms did the general coffers fill: Did this in Caesar seem ambitious?
When that the poor have cried, Caesar hath wept; Ambition should be made of sterner stuff: * uses a lot of emotional appeal.
"If you have a tear prepare to shed them now"
Yet Brutus says he was ambitious; And Brutus is an honorable man.
You all did see that on the Lupercal I thrice presented him a kingly crown,
Which he did thrice refuse: was this ambition? Yet Brutus says he was ambitious;
And, sure, he is an honorable man. I speak not to disprove what Brutuspoke,
But here I am to speak what I do know. You all did love him once, not without cause:
What cause withholds you then to mourn for him? O judgment, thou art fled to brutish beasts,
And men have lost their reason. Bear with me; My heart is in the coffin there with Caesar,
And I must pause till it come back to me.
The End
Full transcript