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The company

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by

Jose Toledo

on 10 December 2013

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Transcript of The company

BUSINESS MODEL
VALUE PROPOSAL
SWOT
The company
A global lighting efficiency company dedicated to helping businesses go green without having to incur the upfront costs and difficulties associated with the change.
Solutions for big companies, including governments, industries, retailers, hospitals and universities.
STRENGTHENS

OPPORTUNITIES
WEAKNESSES
THREATENS
EXAMPLE OF PROPOSAL: Retailer in France
Building size
: 100.000 m2

Electricity Consumed in average (annually) that corresponds to light bulbs:
€ 364.263

Bulbs to set up:
2153 bulbs

Plus 5% guarantee for free:
2260 bulbs

Price of bulbs:
€ 270.276

Savings in a year (48%) :
€ 172.132

Our profit
: € 172.127
CUSTOMER ATTRACTION

1. Reduction in energy consumption up to 60% and maintenance expenditures.

2. “Pay as you save” with valuable financing

3. High quality, energy efficient, long lasting performance

4. Remake: Capacity to adapt to the current lighting fixtures and infrastructure

5. Pre analysis of the amount saved

VALUE ARCHITECTURE
-Innovative product
-Know how
-Financial Support
-Mass customization of products
-Product long lasting performance


DISTRIBUTION


DDP (Delivery Duty Paid)- once the deal is closed- Thinklite is completely in charge of the delivery of the product up to the installation.

COSTUMER LOYALTY

1. ThinkLite continues to cover all products and after sales services for the entire period of the warranty, regardless of chosen payment plan

2. Maintenance plan every semester: Performance report



TECHNICAL TOOLS

1. Full access to lighting technology resources, designs, patents and all other intellectual properties.

2. Information systems, buildings, computers, databases, costumer relationship system, supply chain, ERP’s

3.Agreements with the World’s most recognized component manufacturers

NETWORK

1. Outsourced Staff: freelance legal counselor and accountant

2. Transportation of the products up to the delivery-point. (Multimodal)

HUMAN TEAM


1. Specialized engineers and technicians who will make the pre analysis and who will be in charge of the whole installation process.

2. Sales force- presenting the promotion plan to potential costumers.


-Increasing Market because of the sustainability product
-Innovative ways of keeping the customers loyalty
-Expand to other european countries
-One shot income
_Low brand awareness in Europe
-Entry of potential competitors
-Companies that have their own saving system
INITIAL INVESTMENT
2 CARS: € 40.000
5 COMPUTERS: € 2250
PRINTER: € 1000
FURNITURE: €

3650
KITCHEN STUFF: € 400

TOTAL: € 50.000

Bank Loan: €
5
0.000
3% annual interest rate
Repayments monthly
INCOMES FORECAST:

4.372.736

OUTCOMES FORECAST:

3.419.132

NET PROFIT: € 953.604
FORECAST
ANNUAL PROPOSALS: 200

ACCEPTANCE RATIO: 10% first year

ACCEPTED PROPOSALS: 20

FINANCING PAYMENTS FOR THE BULBS:
-INITIAL PAYMENT: 30%
-REMAINING: 30, 60 AND 90 DAYS
OUR PROJECT
OFFICE:
LYON
CUSTOMERS:
BIG COMPANIES, HOSPITALS, UNIVERSITIES IN FRANCE
SUPPLIERS:
CHINA

SHAREHOLDERS
INITIAL CAPITAL:
€ 560.000
OUR SERVICE:
SELLING AND PROVIDING THE MOST EFFICIENT LIGHTING SOLUTIONS
EMPLOYEES:
13


SOLD BULBS
30% OF THE SAVING IN THE FIRST YEAR (not included in our first year profit)
OUR PROFIT
Thank you for your attention !
JUAN PABLO VA
Z
QUE
Z
- MARTIN GUTIERRE
Z
- XIMENA MUÑO
Z
- TIAN HONG - MARIA JOSÉ TOLEDO - ANDREA TORRES - SUN CHI
FINANCIAL EQUATION
GROWTH

1. Emerging market in France and Europe.

2. High rate of growth expectancy: new concept and efficient solution with a positive profit.





PROFITABILITY


1- It is completely profitable

2-No direct competition

SOLVENCY

1. Working capital requirement: high

2. Long term profit generation



FIAT DUCATO
FINANCIAL STATEMENTS
Full transcript