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Copy of Copy of Copy of Copy of Test Prezi

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Rez Khalifa

on 11 February 2013

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Transcript of Copy of Copy of Copy of Copy of Test Prezi

Antaragni '13 Oct 17-20 INTERNATIONAL CARNIVAL Nominee: Siddharth Rawat VISION FOR ANTARAGNI A cultural festival providing a wholesome experience and lasting memories to its audience A blend of fun events, healthy competition, entertaining pro-nites and fruitful discussion A platform to showcase the talent of college students and artists, expose the audience to diverse forms of arts and cultures and facilitate the exchange of ideas VISION FOR PUBLIC RELATIONS Artistic and intellectual dimension of Antaragni

Showcasing a wide variety of novel and enthralling art forms from across the globe

Providing the audience with an opportunity to engage in fruitful exchange of ideas and stimulate constructive discussion

Enhancing the glamour and celeb quotient of the festival

Forging long-term associations with various organizations and personalities to enhance the reach and reputation of Antaragni An exhibition of diverse forms of art which exposes the audience to new cultures; a platform for budding artists to enthral the audience with their skills

Special emphasis on street entertainers to up the fun quotient in and around New SAC

Follow international busker festivals such as Buskers Bern, Auckland Busker Festival, Vancouver International Busker Festival for creating an extensive database of street musicians and entertainers

Timely contact with embassies and association with cultural exchange organizations and production houses (Ex. Instituto Cervantes of New Delhi, Malta Council for Culture and Arts, Concerts Norway, Bui Bolg Productions)

Keeping a watch on the artists doing well in talent search television shows and contacting them well in time (Ex. Got To Dance, Got Talent series, Eurovision etc.) Musicals: Traditional and folk musicians (Caladh Nua, Ireland; Liron Man, Israel)

Dance: Popular dance troupes (Prodijig, Ireland), fire performers (Firepoise, Ireland)

Street entertainment: One man bands, jugglers, magicians, unicyclists, fire artists, balloon art (Murray Molloy, Ireland; Pedro Tochas, Portugal; Luke Burrage, Germany)

Public art: Graffiti (Saner, Mexico; Dasic Fernandez, Chile; Nuno, Portugal) and spray paint artists (Matt Sorensen, USA), sand sculptors (Helena Bangert, Netherlands)

Other acts demonstrating unique skills such as a 4-D art (Leon Keer, Netherlands), bubble show (Dr. Bubble, Israel), sand animation (Joe Castillo, Mexico), ebru art, beat-boxing (Isato, Israel; Rizumik, Portugal) etc. DIRECTOR'S CUT Build upon the level of popularity and success enjoyed by the event

Aim to enhance the celeb quotient through the presence of popular personalities from the entertainment industry

Focus on inviting youth-centric filmmakers whom the audience can connect with easily

Screening of the movies in OAT can serve to complement the fun quotient in the New SAC

Screening of the winning entry of Cronica; leveraging the popularity of Director's Cut to encourage young talent Shoojit Sircar (Vicky Donor)
Tigmanshu Dhulia (Paan Singh Tomar)
Abhishek Kapoor (Rock On)
Vikramaditya Motwane (Udaan)
Imtiaz Ali (Rockstar, Love Aaj Kal)
Zoya Akhtar (ZNMD) Fosters critical thinking and social awareness in the audience through discussion on a topical theme

My prime goal is to increase the audience turnout with a vision to make India Inspired a highly anticipated event among the audience

Invite panelists of huge stature

A respected figure from the news channels to be invited as moderator A pertinent socio-economic issue as the theme (Ex. The empowered Indian woman: Myth or reality?, Indian society: The epitome of hypocrisy?)

Ensure that the theme is such that it is easily grasped by the audience

Finalize the theme by mid-May VISION THEME INDIA INSPIRED THE PANEL Popular Bollywood personality (Rakeysh Omprakash Mehra, Ronnie Screwvala, Chitrangada Singh)

Corporate bigwig (Nandan Nilekani, Arun Maira, Anand Mahindra)

Lawyer, politician, economist (Harish Salve, Soli Sorabjee, Anand Sharma, Gurcharan Das, Montek Ahluwalia)

Journalist (Tarun Tejpal, MJ Akbar, Shekhar Gupta)

Author, advertising professional (Amitav Ghosh, R. Balki, Arundhati Roy, Arvind Adiga, Chetan Bhagat)

Social activist (Mallika Sarabhai, Kiran Bedi) PUBLICITY Begin revealing the panelists who have been confirmed on the FB page 2-3 weeks before the festival; in-campus hoarding

Faculty members are a major target audience and sending them timely personal invites is essential

To create a buzz among the students, a competition based on submitting a short write-up concerning one’s opinions on the theme of India Inspired. The top 3 entries could be entitled to have their views shared during India Inspired and published on social media.

Video for India Inspired describing the theme and its relevance in the current socio-economic context along with glimpses of the panelists to be unveiled a few days before the festival ALI aims to raise the level of discourse among the campus students and provide a forum for budding leaders to express their opinions on important issues

My goal is to make ALI move steadily towards becoming a prestigious event which attracts the most able leaders in the campus and is highly valued by the students

An engaging format replete with wholesome learning and constructive interaction and reputed organizations as associates
NGOs working towards promoting youth leadership, responsible citizenship and public empowerment to be targeted for association (Ex. Teach For India, Swaniti Initiative, Swades Foundation, Indo-Global Social Service Society)

Conducting ALI as a pre-festival event to ensure proper overall execution VISION MISSION ANTARAGNI LEADERSHIP INITIATIVE FORMAT Round 1: Online Questionnaire (Judged by faculty members)

Round 2: Participatory workshops or group activity (Conducted by NGO representatives)

Round 3: Interactive group case study and interview by a judging panel comprising of distinguished personalities

Judging panel: 3-4 judges with a focus on bringing social entrepreneurs Prospective judges: Chhavi Rajawat, Jean Dreze, Rashmi Bansal, Aruna Roy, Saloni Malhotra PUBLICITY A teaser video followed by launch at the All Team Meet with a full-fledged video

Posters and flyers at strategic places to improve the number of entries in the first round

Group activities, interactive case studies and the chance to discuss pertinent issues with the judging panel to be projected as the major incentives

Emphasis on proper implementation and building credibility to spread good word which would help greatly in the future Proposed Timeline Aug 24: Launch of Antaragni Leadership Initiative (All Team Meet)

Aug 24 - Aug 31: Window for submission of online questionnaire (ROUND 1)

Sept 23 - Sept 26: Participatory and group activity (ROUND 2)

Sept 28 - Sept 29: Interactive case study cum interview (ROUND 3) WORKSHOPS Involving the audience in a plethora of activities and providing them a chance to hone their skills or try their hand at something completely new

Inviting reputed organizations and skilled professionals to attract the junta

Aim to achieve to the right mix of conventional and unconventional workshops

Conventional workshops:
Dance, Calligraphy, Professional theatre, Photography, Cinematography

Unconventional workshops:
Dating, Costume design, Card tricks, Mask making, Meme and rage comic making (Moment of Zen), M.A.D. (Rob), Name plate making, Cartoon sketching (Garbage Bin) MEDIA & PUBLICITY ONLINE & IN-CAMPUS
PUBLICITY VISION TEAM STRUCTURE PRE-FESTIVAL ACTIVITY POST-FESTIVAL ACTIVITY TELEVISION & RADIO PRINT MEDIA Cinemas, malls, food chains and cafes can be prospective avenues for publicity in Kanpur, Lucknow and Delhi (hoardings & standees)

Promotion for events high on glam quotient like Ritambhara and Director’s Cut (Inox, BIG Cinemas)

Possible tie-up with bookstores such as Landmark and Crossword

Uploading pictures of different events and competitions every two weeks or so after the festival

Antaragni ‘13: Total Recall – An album containing the best pictures from the festival; participants are asked to mail their snaps and the best ones go into making the album Keeping the page active all the year round and increasing its reach among the audience; relentless pre-fest activity is important to create the requisite buzz

Competitions based on slogan completion, meme making, imaginary film and book reviews, minimalist posters besides the already existing ones in the run-up to the festival

Integration of social campaign with social media for greater reach and impact

Facebook app for the unveiling of title sponsor or Blitzkreig performer (Ex. One click to reveal one pixel) Enhance the reach and brand value of the festival and create a hype around it by means of promotional activities through various avenues PUBLICITY Theme-based competitions (photography, quizzes, design, write-ups) to involve the junta and especially generate curiosity among the incoming batch MELA & EXHIBITIONS A platform for lesser known but highly skilled artists to display their talent in front of the college community

Shows such as India’s Got Talent to be followed for databasing and contacting Indian artists with remarkable skills; focus on bringing Guinness World Record and Limca Book of Record holders

Some exhibitions could be related to the theme of Antaragni

Stalls such as tattoo making, hair styling, one-minute portrait, nail art, exhibitions and unconventional workshops at the right location can work as huge crowd pullers EXHIBITIONS Miniature models (Jaspal Singh Kalsi)
Junk art (Ilyas Ahmed, Subodh Gupta )
Matchstick art (M P Nagesh, Anil Sunder)
Models made of currency notes (Noman Haji)
Pixel Art (Manu Kallikad)
Scratch art (Apuraj Barooah) TIMELINE Feb-Mar Apr Summer Aug Sept Oct Team formation
Finalize the theme
Approach the embassies
Start working on the brochure and letterhead
Interview for executives Begin creating database of foreign artists and contact them simultaneously
Continue contacting the embassies
Mock calling session for executives
Complete work on brochure, letterhead and logo Distribution of work among the executives
Keep contacting embassies and artists simultaneously
Finalize the theme for India Inspired
Begin creating database for various events under PR
Approach NGOs and prospective judges for ALI
Beta website up
Extensive calling for India Inspired, Director's Cut, Workshops, Mela and Exhibitions
Strike media deals with TV channels, magazines, newspapers and websites Follow-up on the work done during summer and resume extensive calling
Finalize the partner organizations for ALI
Teaser trailer of Antaragni at Freshers' Nite
Interview for secretaries
Promotion of ALI
All Team Meet (Launch of ALI + Unveiling of website + Trailer)
ALI Round 1
Website launch Newsletter 1 release
ALI Round 2
ALI Round 3
Finalize all the pending deals and conversions Promotion of various events through posters and videos
Confirmation of travel bookings
Chalk out the travel schedule for the guests
Press conference
Facebook app for unveiling Blitz performer
Newsletter 2 release
Oct 17-20: Antaragni '13 CREDENTIALS Executive, Public Relations, Antaragni '12
Secretary, Public Relations, Antaragni '11
Volunteer, Informals, Antaragni '10 Thank you TEAM STRUCTURE HEADS: 2 EXECUTIVES: 25-30 SECRETARIES: 40-45 VOLUNTEERS PROFESSIONAL SHOWS 1 HEAD + 10-12 EXECUTIVES COVERAGE TEAM COORDINATION WITH THE WEB & DESIGN CELL Interesting snippets and behind-the-scenes stories related to previous editions of Antaragni to be published on the blog Online Newsletter

A post-Antaragni video Proper planning and travel scheduling
Coordination with the security and show-m team
Opening night: Indian fusion band (Indian Ocean, Agnee, Advaita) + International musicians ( Slainte, Alale)
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