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Jana Sedivy @ IABC 2015
Transcript of Jana Sedivy @ IABC 2015
using Lexical Maps
to their customers
trying to listen
But your customers
are already talking
There are a lot of them!
And they are disorganized and unstructured...
The typical Big Data problem:
How to move...
visually represent thousands of conversations.
that appear infrequently are
represent conversation clusters.
occur together frequently appear
on the visualisation.
indicate trending up or down.
Sample lexical map of social media for
vs. three competitors
Konica Minolta's Unity software or DocuPro provide legal organizations easy to adapt redaction tools that provide the privacy and confidentiality needed for the legal industry. Security options, such as authentication and digital rights ...
It includes advanced Bates stamping features, a highly accurate OCR engine to convert image files to searchable PDF and searchable PDF/a's, redaction and highlighting capabilities.” ... DocuCo designs, delivers and has acquired a number of technologies and solutions that make knowledge workers more effective from their speech recognition software to document scanning and conversion programs…
In order to save costs, the council conducted an assessment of the market's major PDF creation and conversion software applications, evaluating the price, performance, features and compatibility with its Citrix environment. DocuCo solution...
JOBS REQUIRING ACROBAT EXPERTISE
DOCUMENT MANAGEMENT SOLUTION
You can also get into individual comments
No specialized knowledge
Easy to digest
But it takes practice
Local tweets in a city
can respond to local issues as they happen
can react to local events
can track breaking news
Tech support emails/chats
to product managers
Online product forums
All you have to do is listen...
are discussed together.
are discussed in relation to
roughly the same amount.
is getting the largest share of voice
Start by highlighting
is in different conversations than Competitor 1 and 2.
Voice of Customer programs
Tweets from Saudi Arabia
Munitions ship in Yemen
Possible terrorist attack
many data sources
without any new data collection