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Cherkassy Factory Visits

Presentation to summarize findings after visiting 30+ factories in the Cherkassy Region - Suggestions on next steps for economic development.
by

Mark Warren

on 24 May 2015

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Transcript of Cherkassy Factory Visits

Building Trust
Creating Customer Demand Creates a Production Problem
Road Map for the Improvement Process
Map your Process
American Experience
Customer Discovery
CQD ~ VA
"If only..."
1. If only we had more customers...
Cherkassy Factory Visits
Making the model work
Only when Management had the tools to accurately listen to the customers could the model become sustainable
"Rule of 3"
In a stable market, three companies will dominate the market.
If you are not in the top 3, understand why the customer prefers the competition's product or service.
Remove clutter... to see flow
18 August - 6 September
Observations
Most common wishes expressed.
2. If only we could find investments
3. If only we had newer technology
The Experts said ...
The Experts said ...
If only you produced Quality products you could compete with the Japanese.
Q
P --> Q
If only you focused on the Process, then you could produce Quality products and compete with the Japanese.
Quality
The Process affects the Quality
M --> P --> Q
The Experts said ...
The Experts said ...
If only you focused on the Management thinking, then the people would be motivated to follow the Process and you could produce Quality products and compete with the Japanese.
If only you focused creating a product that the customer considered Value Adding, and the Management properly defined the Process to produce Quality products, then you could compete with the Japanese.
M --> P --> Q --> VA
Management defines the Process that affects the Quality which affect customer perception of VA
Management defines the Process that affects the Quality
VA
Q
M
P
C
Q
D
Invisible Hand of the Market
What to fix first?
Finding More Customers
1.
2.
3.
When you can deliver the customer's perception of value, they begin to trust you...
When you are capable of creating customers, investors begin to trust you...
When you can better deliver on the customer's perception of value, they trust you...
Increasing Trust = Increasing Customer Base
Increasing Customer Base = Increasing Revenue
If only we had more customers...
Increasing Trust = Increasing Investors
Increasing Customers = Increasing Revenue
You may not even need outside investors!
If only we could find investors...
If only we had better technology...
Increasing Investors = Increasing access to Technology
Increasing Revenue = Increasing access to Technology
You may not even need outside investors!
Competition from Japan
Why Start by Finding More Customers
If you currently have more capacity than you use, increasing it does not improve the overall system.
Focus on the Bottleneck
Kano Model
Getting Started...
1. Discover Customers
2. Improve Production System
3. Help Suppliers
Defining your Current State
A special thanks to Natalia Netovkyna for making this program possible.
"There is only one valid definition of a business purpose: to create a customer."
- Peter Drucker
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Full transcript