Loading presentation...

Present Remotely

Send the link below via email or IM


Present to your audience

Start remote presentation

  • Invited audience members will follow you as you navigate and present
  • People invited to a presentation do not need a Prezi account
  • This link expires 10 minutes after you close the presentation
  • A maximum of 30 users can follow your presentation
  • Learn more about this feature in our knowledge base article

Do you really want to delete this prezi?

Neither you, nor the coeditors you shared it with will be able to recover it again.




Youjeong Kim

on 15 December 2009

Comments (0)

Please log in to add your comment.

Report abuse

Transcript of Coolness

Coolness PC Haptic Turntable Mac Navigation Webmail Wii Xbox Warcraft USB Devices Distinctiveness This device makes people who use it different from other people.
If I used this device, it would make me stand apart from others.
This device helps people who use it stand apart from the crowd.
People who use this product are unique.
This device is sexy. Utility People like me use this device.
The purpose of this device is to be useful.
I think the purpose of this device is to help people.
This device would help me get things done
This device helps me complete tasks more efficiently than other devices of its kind.
Using this device is satisfying.
This product caters to my own needs. Novelty This device is stylish.
This device is hip.
This device is on the cutting edge.
This device is out of the ordinary/
This product stands apart from similar products/
This product is novel. Items (Cronbach's α = 0.8916) (Cronbach's α = 0.8916) (Cronbach's α = 0.8916) Methods Online Survey N = 630 (Female = 219, Male = 378) Discussion Cool = Distinctiveness + Utility + Novelty
Distinctiveness and Novelty are correlated, yet different
Technologies that can combine Distinctiveness, Utility and Novelty are likely to be considered Cool!
Simple stylishness is not enough.
Interaction with Device has to be perceived as Useful, yet Distinctive. Implication Study answers the question: What is Coolness?
Explicates a New Concept important for Interaction Science
Reveals What makes an Interaction Technology Cool
Our Measures provide Leads on How to build Coolness into Devices.
Full transcript