Send the link below via email or IMCopy
Present to your audienceStart remote presentation
- Invited audience members will follow you as you navigate and present
- People invited to a presentation do not need a Prezi account
- This link expires 10 minutes after you close the presentation
- A maximum of 30 users can follow your presentation
- Learn more about this feature in our knowledge base article
Do you really want to delete this prezi?
Neither you, nor the coeditors you shared it with will be able to recover it again.
Make your likes visible on Facebook?
Connect your Facebook account to Prezi and let your likes appear on your timeline.
You can change this under Settings & Account at any time.
2012 McGill Baja Marketing Presentation
Transcript of 2012 McGill Baja Marketing Presentation
Implementation Adrenaline Junkies Tourism Associations Customer Overview Adrenaline Junkies Outdoors/Sports Fanatics Tourism Associations Fast
Fun to drive
Easy to transport
Good Customer Service Safe
Space for luggage Space for equipment
Reliable & easy to repair
Easy to transport Rendering of Manufacturing Plant Boisbriand, Qc Advantages:
Near transporation facilities
Low real estate cost
Availability of trained workers
Low corporate taxes
Close to target clients Plant Layout [ Financial Analysis ] Projected Cashflows McGill Baja Racing Inc
Business Proposal Mass Production Who Are Our Customers? Hunters/Fishermen
Explorers Extreme sports
Cars and motorcycles enthusiasts Remote locations
ex. Safari, Desert tours, Trail excursions Maude Courcy
Alexander Marotta Outdoors/Sport fanatics Market Expansion & Future Plans Adventures Trips Baja Racing School Baja Apprenticeship Special Editions Scientific Experimentation Future Products [ Manufacturability ] [ Technical Specifications ] [Financials] [Accelerate your returns!] [Implementation] Implementation Manufacturing Plant & Land: $ 7.5 M
Design & Development: $ 1.5 M
Marketing: $ 1 M Initial Costs Financing 10 M $ loan over 10 years at 3% interest Break-Even: 3.3 years IRR: 29% Financials Product Evolution 2008 2012 2010 2009 2011 An innovative product
on the cutting edge of technology Latest Edition