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DevRel with Agile makes for a good Molotov cocktail

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by

Karina Popova

on 28 July 2017

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Transcript of DevRel with Agile makes for a good Molotov cocktail

Organic Efforts
Relationship marketing
is the best way to drive
long-term sustainable growth
Success Factors
Be transparent
Do not sell
No hyperboles
Choose the language
Necessity & sufficiency
Educate your audience
Developer
as Persona
N e w
P r o j e c t

F i n a l
R e v i e w
M a s s
M e d i a

18 month ago
15 month ago
12 month ago
9 month ago
6 month ago
3 month ago
Today
January 2016
They say, “Be Agile”.
What does that Really Mean?
April 2016
How to choose which Events to attend?
What is the Role of the Mass Media?
B e t t e r
P r o d u c t

July 2016
How to prioritize a list of Product Features and Improvements?
October 2016
How to attract and keep Developers into using your product?
T a l e n t
U s e r s

January 2017
A w a r d
W i n n e r

What does it mean to win an Award?
How important it for Tech Companies?
April 2017
C u s t o m e r
B o o m

How many users does the company
need to be Successful?
July 2017
What Software Developers
Can Teach Sales Representatives?
DevRel with Agile makes for a good Molotov cocktail
IoT
Style
Respect
Fun at Work
Excellence
Openness
Speak Up & Speak Out
Principles
Thinking Value
Fever to Deliever
Fredom to Act, Duty to Correct
Sharing Leads to Caring
In Team We Trust
Karina Popova @kary_key
Most of winning the battle
is managing the fight
One Sprint
Presentation
Speech
Website
Blogs
Agenda
Networking
Feedback
Agile
Principles

API
AI
Developer
Events
Community
Inspiration
New
Technologies
user type for user stories
29 years old
DevOps Hero
located in Berlin
working for a Tech-Startup
with 10 employees
User Story
As a <
type of user/persona
>,
I want <
some goal
>
so that <
some reason/value
>.

Niko acquired his technical skills on his own since he was 12. He's single, doesn't have kids.

In his free time he likes to play computer games, administrates his own IT infrastructure (mail server).

Additionally he is working on open source projects and prepares his own Kickstarter project .


He is political left orientated & believes in the sharing economy. Freedom is important to him and he opposes surveillance.


This tech startup is his third employer. 
Developer or Product:
what came first?
Prioritization
Feasibility (technical)
Desirability (user)
Viability (business)
Command & Control
KPI
Product
Developer
Social Skill
Marketing
Award
Relationship
The Trust
Behind Winning an Award
Boosting
team spirit
Recognition within the industry
Definition of Done
Software
as a Service
Customer
Zone
CONTINUOUS SMALL WINS
Manifesto for Agile Development
Individuals and interactions
Working software
Customer collaboration
Responding to change
Processes and tools
Comprehensive documentation
Contract negotiation
Following a plan
over
Awareness
21 month ago
What are the Main Things
you look for in a Company?
N e w
J o b

October 2015
teams across functions in a business
daily stand-ups & project reviews
solutions & performance
Scrum

Kanban
the initiation & completion of work
definition of done in development
measuring cycle for improvement
Scenario
Who is the user? 
Why does they need it?
What goals does they have?
preparation for the talk
speakers
conference day
after the conference
from
to
Context & Trust
Criteria
Twitter, Q&A sites,
forums, blogs
Full transcript