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Chicana/Latina Foundation

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by

SYDNEY LAI

on 2 March 2014

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Transcript of Chicana/Latina Foundation

Chicana/Latina Foundation
Primary Target
Latina students enrolled at accredited colleges/universities residing in 13 Northern CA counties
Low-income, under-privileged households
Experience a great ideal of adversity
Secondary Target
Small, highly-impacted staff
Out-dated equipment and infrastructure
Pressure to report and reflect the success of program
Mission
To empower Chicanas/Latinas through personal, educational, and professional advancement
Solution
Simplified digital application process that has potential to evolve into a strong, long-standing network for the organization
Challenge
Application process needs improvement
Currently using down-loadable application
Tedious submission and review process
Difficulty generating reports
Recommendations
Outreach
Communicate new digital application process via press release to designated educational institutions and potential funders
Opportunity to use student's profiles as content for future marketing collateral and donor outreach
Full transcript