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Market Research Presentation

The ASBTDC's market research capabilities provide high quality and in-depth analysis for small business owners.

Jennifer Neubauer

on 2 October 2012

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Transcript of Market Research Presentation

Market Research Why is market research
important? High Quality and In-depth Analysis Industry Customers Site
Analysis Some Many Niche Competition If you build it will they come? SWOT
Critical Issues
Financial Ratios Market Research Process All Large
+ $50 M Med
$5 - $50 M Small
< $5 M Trade Areas Simple Ring Geographic Area Drive Times 1 Mile Radius Zip code: 72204 5, 10, 15 Minutes Market Potential Demographics Benchmarks ASBTDC can help determine the best location for your business. Drive times Competitors Dominant Tapestry Traffic Map Traffic Close-up Knowledge is power
Full transcript