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Social Media Campaign
Transcript of Social Media Campaign
Promotion and Outreach
Raise awareness of organization
Social Media Campaign
By: Bailee Jones, Madison Anderson, and Elise Atkins
Future Business Leaders of America
Student club focused on business education
Only requirement is to be enrolled in a business class at Haxtun
Known for winning at State and National levels
What is Haxtun FBLA?
The Recruiting Blitz
Links to other social media
Districts, State, Nationals, etc.
Pin FBLA related topics
2 weeks before Recruitment Night
One week before recruitment night. . .
Stirred up their excitement
The day of the recruitment. . .
At the event:
"Can't wait to see you!"
"Have fun tonight!"
Remind them of the time and place and what to bring
One day after recruitment event . . .
Followed up with:
Pictures of event
The All Important Calender
Social medias synchronized
Delegate work assignments
Keeps workers informed
Build interest in the commitment event
One month from Recruitment Night
Two freshmen will take home a prize! Will it be you? #RecruitmentNight #HaxtunFBLA
Officers having fun with FBLA
Reminder of event
Pin a fun game and a motivational quote
Kept them informed
Posted more fun pictures
Continued to create interest
All four social medias:
Enjoy fun activities
Membership increased by 50%
90% of incoming freshmen joined
Changes to improve
Like us on Facebook!
Facebook, Pinterest, Instagram, and Twitter logos
Call to all freshmen
Invitation to event
Picture of past events