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Advertising

No description
by

Laura DL

on 2 July 2014

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Transcript of Advertising

Advertising
How many
ads do we see
in a day?
spreading information in public or to selected target groups so that a lot of people get introduced to a product, a company or a service.
What is Advertising?
How many ads do we
see in a day?
average american is exposed to 3000 ads per day
we actually only see 250 of them and probably don't notice half of them
there are only a few that really get our attention

good advertising is important
Strategies & Tricks
Product usage
Creativity
Emotions
Making fun
Repetition
Ideal families
Celebrities
"Sex sells"
Appearance of the product

Rounded Corners
Logos
Slogan
Jingle
The Future of Advertising?
Criticism
cost to consumers
annoyance
materialism
promotes mainstream
kids think ads only tell the truth
boring
Full transcript