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LinguiBoard

Business Planning
by

Katrina Zhou

on 17 July 2014

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Transcript of LinguiBoard

Thank you
We are now ready to answer your questions.
Business Idea
LinguiBoard
Target Market
Benefits to potential users
Competitors
Voice Recognition


Touchscreens


Regular Keyboards
Inspiration & Innovation
How it works
decrease mistyping
improve typing speed
more efficient
Individual Users
Public Users
Computer Company
more suitable for different users
language learning centres, libraries, hotels and internet cafes
improve the interaction performance of mobile devices
increase the compatibility of computer
a wider market for computer
Route to Market
Action Plan
Finance
- How much will the product cost?
- £100,000 from Investors - 10% return in LinguiBoard
- How will the money be spent?
- 3 Year Financial Forecast
Target market:
Mainly Universities
UK
EU
World
Events Timeline
Teams
Milestones
Idea shared with the investors

Design and implementation of the software and hardware

Samples given to Universities for a trial period

Product sold to the universities and trade sellers.
Computer Giants
Design team (software/hardware)

Implementation (software/hardware)

Human Relations
Potential Market Size
First Year
Product Layout
Second Year
Successful design of the products

Successful Implementation

Final tested product
Third Year
UK Top 20 Universities
UK Universities
EU Universities
World Computer Market
Microfluidics and Tactus Technology
Before Enter to Market


Variety of Publicity


Different Selling Methods


Other Marketing Strategy
The company intends to obtain relevant patents on the product to protect technology property right
The Internet and Social Media
Business Card
Website
Local Shopping Centre
- High Quality Service
Developing long term relationship with customers and Generation word-of-mouth
-Make Product Look Special
Every product boxes are include Thank You Letter
-Public Praise
Environment friendly methods of production
Charity Activities
Language input methods
Strengths
Esc
Backspace
Enter
Weaknesses
User friendly
Great Language flexibility
Ergonomics
Not for large amount of data
Speed typing processing
Strengths
Weaknesses
Fastest typing ratio
Ergonomics
Reliability
No significant language flexibility
Not all users have the same needs
Standard Keyboard Features
USB Standard A

Bluetooth

Lithium-ion Battery
Individual Users
Public Users
Computer Company
Full transcript